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Most Popular Marketing Schools

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2021 Most Popular Marketing Schools

1,137 Colleges
$40,323 Avg Salary
$24,975 Avg Student Debt

Finding the Best Marketing School for You

With 51,241 degrees and certificates handed out in 2018-2019, marketing is the #5 most popular major in the United States.

It's not easy to decide which business program to enroll in when you have so many options available. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.

The Most Popular Marketing Schools ranking is one of many tools that Business Degree Central has developed to help you make your educational decision. This report analyzed 1,137 schools in the United States to see which ones were the most popular programs for business students. To create this ranking we looked at how many students graduated from the Marketing program at each school on the list.

The colleges and universities below are the most popular for marketing majors pursuing a .

Our analysis found Florida International University to be the most popular school for marketing students who want to pursue a degree in the United States. Located in the large suburb of Miami, FIU is a public college with a fairly large student population.

After completing their degree, marketing graduates from FIU carry an average student debt load of $22,625. For students who choose a 10-year repayment plan, the average monthly student loan payment is $254.

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#2

The University of Alabama

Tuscaloosa, AL

The excellent programs at The University of Alabama helped the school earn the #2 place on this year’s ranking of the best marketing schools in the United States. UA is a fairly large public school located in the medium-sized city of Tuscaloosa.

While working on their degree, marketing majors at UA accumulate an average of around $22,250 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $244.

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You’ll join some of the best and brightest minds around you if you attend University of Cincinnati - Main Campus. The school came in at #3 on this year’s Most Popular Marketing Schools list. Located in the city of Cincinnati, UC is a public school with a very large student population.

While working on their degree, marketing majors at UC accumulate an average of around $23,000 in student debt. When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $239.

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#4

Florida State University

Tallahassee, FL

Out of the 1,137 schools in the United States that were part of this year’s ranking, Florida State University landed the # 4 spot on the list. Located in the city of Tallahassee, Florida State is a public college with a fairly large student population.

On average, marketing graduates from Florida State take out $19,000 in student loans while working on their degree. The average monthly payment of a loan this size is about $197, assuming that the borrower is on a 10-year repayment plan.

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#5

Western Governors University

Salt Lake City, UT

You’ll join some of the best and brightest minds around you if you attend Western Governors University. The school came in at #5 on this year’s Most Popular Marketing Schools list. Located in the large suburb of Salt Lake City, WGU is a private not-for-profit college with a fairly large student population.

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Ohio State University - Main Campus came in at #6 in this year’s edition of the Most Popular Marketing Schools ranking. Ohio State is a fairly large public school located in the large city of Columbus.

While working on their degree, marketing majors at Ohio State accumulate an average of around $20,500 in student debt. The average monthly payment of a loan this size is about $213, assuming that the borrower is on a 10-year repayment plan.

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University of South Carolina - Columbia came in at #7 in this year’s edition of the Most Popular Marketing Schools ranking. Located in the medium-sized city of Columbia, UofSC is a public college with a fairly large student population.

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Arizona State University - Tempe ranked #8 on this year’s Most Popular Marketing Schools list. ASU - Tempe is a fairly large public school located in the medium-sized city of Tempe.

Marketing majors at ASU - Tempe take out an average of $18,500 in student loans while working on their egree. When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $192.

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California State University - Northridge did quite well in this year’s ranking of the most popular schools for marketing students. It came in at #9 on the list. Located in the large city of Northridge, CSUN is a public school with a very large student population.

After completing their degree, marketing graduates from CSUN carry an average student debt load of $15,000. For students who choose a 10-year repayment plan, the average monthly student loan payment is $156.

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#10

Umpqua Community College

Roseburg, OR

Umpqua Community College landed the #10 spot in the 2021 rankings for the most popular marketing programs. Located in the rural area of Roseburg, Umpqua Community College is a public school with a small student population.

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University of Phoenix - Arizona did quite well in this year’s ranking of the most popular schools for marketing students. It came in at #11 on the list. Located in the city of Tempe, UOPX - Arizona is a private for-profit college with a fairly large student population.

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With a ranking of #12, University of South Florida - Main Campus did quite well on this year’s most popular schools for marketing students. USF Tampa is a fairly large public school located in the city of Tampa.

Marketing majors at USF Tampa take out an average of $16,950 in student loans while working on their egree. The average monthly payment of a loan this size is about $176, assuming that the borrower is on a 10-year repayment plan.

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#13

University of Kentucky

Lexington, KY

University of Kentucky ranked #13 on this year’s Most Popular Marketing Schools list. Located in the city of Lexington, UK is a public college with a fairly large student population.

Marketing majors at UK take out an average of $22,250 in student loans while working on their egree. The average monthly payment of a loan this size is about $231, assuming that the borrower is on a 10-year repayment plan.

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#14

University of Georgia

Athens, GA

University of Georgia came in at #14 in this year’s edition of the Most Popular Marketing Schools ranking. Located in the midsize city of Athens, UGA is a public college with a very large student population.

While working on their degree, marketing majors at UGA accumulate an average of around $18,250 in student debt. The average monthly payment of a loan this size is about $189, assuming that the borrower is on a 10-year repayment plan.

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Iowa State University landed the #15 spot in the 2021 rankings for the most popular marketing programs. Iowa State is a fairly large public school located in the city of Ames.

While working on their degree, marketing majors at Iowa State accumulate an average of around $22,500 in student debt. For students who choose a 10-year repayment plan, the average monthly student loan payment is $234.

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Miami University - Oxford did quite well in this year’s ranking of the most popular schools for marketing students. It came in at #16 on the list. Miami University - Oxford is a large public school located in the fringe town of Oxford.

Marketing majors at Miami University - Oxford take out an average of $24,601 in student loans while working on their egree. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $255.

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#17

University of Arkansas

Fayetteville, AR

University of Arkansas came in at #17 in this year’s edition of the Most Popular Marketing Schools ranking. Located in the city of Fayetteville, UARK is a public school with a very large student population.

The average amount in student loans that marketing majors at UARK take out is $22,500. For students who choose a 10-year repayment plan, the average monthly student loan payment is $234.

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Grand Valley State University came in at #18 in this year’s edition of the Most Popular Marketing Schools ranking. GVSU is a very large public school located in the suburb of Allendale.

The average amount in student loans that marketing majors at GVSU take out is $20,954. For students who choose a 10-year repayment plan, the average monthly student loan payment is $217.

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#19

Texas State University

San Marcos, TX

Texas State University came in at #19 in this year’s edition of the Most Popular Marketing Schools ranking. Located in the small city of San Marcos, Texas State is a public college with a very large student population.

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Southern New Hampshire University did quite well in this year’s ranking of the most popular schools for marketing students. It came in at #20 on the list. Located in the suburb of Manchester, SNHU is a private not-for-profit college with a fairly large student population.

While working on their degree, marketing majors at SNHU accumulate an average of around $30,075 in student debt. This translates to an average monthly loan payment of $336, based on a 10-year repayment plan.

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#21

University of Toledo

Toledo, OH

With a ranking of #21, University of Toledo did quite well on this year’s most popular schools for marketing students. University of Toledo is a large public school located in the city of Toledo.

While working on their degree, marketing majors at University of Toledo accumulate an average of around $25,000 in student debt. For students who choose a 10-year repayment plan, the average monthly student loan payment is $259.

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Ohio University - Athens Campus ranked #22 on this year’s Most Popular Marketing Schools list. OHIO Athens is a fairly large public school located in the distant town of Athens.

The average amount in student loans that marketing majors at OHIO Athens take out is $24,777. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $257.

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University of Wisconsin - Milwaukee came in at #22 in this year’s edition of the Most Popular Marketing Schools ranking. UWM is a very large public school located in the large city of Milwaukee.

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#24

Clemson University

Clemson, SC

Clemson University did quite well in this year’s ranking of the most popular schools for marketing students. It came in at #24 on the list. Clemson is a fairly large public school located in the suburb of Clemson.

The average amount in student loans that marketing majors at Clemson take out is $21,500. This translates to an average monthly loan payment of $223, based on a 10-year repayment plan.

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Oklahoma State University - Main Campus landed the #25 spot in the 2021 rankings for the most popular marketing programs. OSU is a fairly large public school located in the town of Stillwater.

The average amount in student loans that marketing majors at OSU take out is $21,500. This translates to an average monthly loan payment of $223, based on a 10-year repayment plan.

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#27

Temple University

Philadelphia, PA
#29

Michigan State University

East Lansing, MI
#31

Western Michigan University

Kalamazoo, MI
#32

University of Houston

Houston, TX
#33

University of Mississippi

University, MS
#34

Georgia State University

Atlanta, GA
#35

University of Delaware

Newark, DE
#36

Florida Atlantic University

Boca Raton, FL
#39

Texas Tech University

Lubbock, TX
#41

DePaul University

Chicago, IL
#42

University of Pennsylvania

Philadelphia, PA
#42

University of Florida

Gainesville, FL
#44

Auburn University

Auburn, AL
#48

Central Michigan University

Mount Pleasant, MI
#50

University of Iowa

Iowa City, IA

Additional Award Winners

This section shows the rest of the schools awarded a Most Popular Marketing Schools badge. Showing in this list means the college was ranked in the top 15% of the 1137 different United States marketing schools we analyzed.

Rank College Location
51 University of Maryland - College Park College Park, MD
52 University of North Carolina at Charlotte Charlotte, NC
53 The University of Tennessee - Knoxville Knoxville, TN
54 East Carolina University Greenville, NC
54 University of Arizona Tucson, AZ
56 The University of Texas at San Antonio San Antonio, TX
56 Portland State University Portland, OR
58 Louisiana State University and Agricultural & Mechanical College Baton Rouge, LA
59 University of Illinois at Urbana-Champaign Champaign, IL
59 Drexel University Philadelphia, PA
61 Virginia Tech Blacksburg, VA
62 Georgia Southern University Statesboro, GA
62 University of Minnesota - Twin Cities Minneapolis, MN
64 University of Washington - Seattle Campus Seattle, WA
64 Grand Canyon University Phoenix, AZ
64 Kennesaw State University Kennesaw, GA
67 Baylor University Waco, TX
67 The University of Texas at Austin Austin, TX
69 University of Dayton Dayton, OH
70 University of Nevada - Reno Reno, NV
70 University of Wisconsin - Whitewater Whitewater, WI
72 Kansas State University Manhattan, KS
73 The University of Texas at Dallas Richardson, TX
73 LIM College New York, NY
75 University of Illinois at Chicago Chicago, IL
76 University of Nebraska - Lincoln Lincoln, NE
77 Suffolk University Boston, MA
78 Emerson College Boston, MA
78 James Madison University Harrisonburg, VA
80 Northern Illinois University Dekalb, IL
81 Tulane University of Louisiana New Orleans, LA
81 Northern Arizona University Flagstaff, AZ
83 University of Louisville Louisville, KY
84 University of Kansas Lawrence, KS
84 University of Oklahoma Norman Campus Norman, OK
86 Fashion Institute of Technology New York, NY
87 Providence College Providence, RI
88 Johns Hopkins University Baltimore, MD
89 Utah State University Logan, UT
90 Missouri State University - Springfield Springfield, MO
91 Saint Joseph’s University Philadelphia, PA
91 Western Carolina University Cullowhee, NC
93 Florida Gulf Coast University Fort Myers, FL
93 University of Massachusetts Amherst Amherst, MA
95 Washington State University Pullman, WA
96 Bryant University Smithfield, RI
97 Coastal Carolina University Conway, SC
97 University of Denver Denver, CO
99 Sacred Heart University Fairfield, CT
99 University of Wisconsin - La Crosse La Crosse, WI
101 Full Sail University Winter Park, FL
101 Siena College Loudonville, NY
103 University of Minnesota - Duluth Duluth, MN
103 Eastern Michigan University Ypsilanti, MI
103 Loyola Marymount University Los Angeles, CA
106 Elon University Elon, NC
107 Xavier University Cincinnati, OH
107 The University of Tampa Tampa, FL
109 Mississippi State University Mississippi State, MS
110 Indiana University of Pennsylvania - Main Campus Indiana, PA
110 Syracuse University Syracuse, NY
110 Rutgers University - New Brunswick New Brunswick, NJ
110 Boston College Chestnut Hill, MA
114 Virginia Commonwealth University Richmond, VA
114 University of North Georgia Dahlonega, GA
116 Wayne State University Detroit, MI
117 St John’s University - New York Queens, NY
117 Oregon State University Corvallis, OR
119 University of West Georgia Carrollton, GA
119 University of St Thomas Minnesota Saint Paul, MN
121 Loyola University Chicago Chicago, IL
121 Utah Valley University Orem, UT
123 University of San Diego San Diego, CA
124 University of Utah Salt Lake City, UT
125 University of Miami Coral Gables, FL
125 George Mason University Fairfax, VA
125 Appalachian State University Boone, NC
128 University of Akron Main Campus Akron, OH
129 University of Wisconsin - Eau Claire Eau Claire, WI
129 University of Hawaii at Manoa Honolulu, HI
131 Colorado State University - Global Campus Greenwood Village, CO
132 Bentley University Waltham, MA
132 Minnesota State University - Mankato Mankato, MN
134 Metropolitan State University of Denver Denver, CO
134 Western Washington University Bellingham, WA
134 University of Northern Iowa Cedar Falls, IA
137 Hofstra University Hempstead, NY
138 Purdue University - Main Campus West Lafayette, IN
138 Ball State University Muncie, IN
138 Quinnipiac University Hamden, CT
138 Saint Cloud State University Saint Cloud, MN
142 Fairfield University Fairfield, CT
143 Oakland University Rochester Hills, MI
144 West Virginia University Morgantown, WV
145 Butler University Indianapolis, IN
146 University of North Florida Jacksonville, FL
147 Shippensburg University of Pennsylvania Shippensburg, PA
148 Central Connecticut State University New Britain, CT
149 Marquette University Milwaukee, WI
150 Radford University Radford, VA
150 Brigham Young University - Provo Provo, UT
152 Boise State University Boise, ID
153 George Washington University Washington, DC
153 Laredo Community College Laredo, TX
155 University of Connecticut Storrs, CT
155 Green River College Auburn, WA
155 Washington University in St Louis Saint Louis, MO
158 Seton Hall University South Orange, NJ
159 Southern Methodist University Dallas, TX
159 University of Nevada - Las Vegas Las Vegas, NV
159 Georgia College & State University Milledgeville, GA
162 University of Southern Mississippi Hattiesburg, MS
163 University of Memphis Memphis, TN
163 University of Nebraska at Omaha Omaha, NE
163 University of San Francisco San Francisco, CA
166 Santa Clara University Santa Clara, CA
166 Iona College New Rochelle, NY
166 University of Massachusetts - Dartmouth North Dartmouth, MA
166 Salisbury University Salisbury, MD
166 New Mexico State University - Main Campus Las Cruces, NM

Honorable Mentions

These are some additional schools worth mentioning that are also popular but just didn't quite make the cut to earn our top Most Popular Marketing Schools award.

Rank College Location
171 North Dakota State University - Main Campus Fargo, ND
171 Old Dominion University Norfolk, VA
173 Georgetown University Washington, DC
173 Western Kentucky University Bowling Green, KY
175 Texas Christian University Fort Worth, TX
175 Tennessee Technological University Cookeville, TN
175 University of Wisconsin - Oshkosh Oshkosh, WI
178 University of Southern California Los Angeles, CA
178 University of Puerto Rico - Rio Piedras San Juan, PR
180 Wright State University - Main Campus Dayton, OH
181 National University College Bayamon, PR
181 Boston University Boston, MA
181 Duquesne University Pittsburgh, PA
181 University of Idaho Moscow, ID
185 Ozarks Technical Community College Springfield, MO
185 Northwood University Midland, MI
185 University of Maine Orono, ME
188 Northwestern University Evanston, IL
188 College of Charleston Charleston, SC
188 Bowling Green State University - Main Campus Bowling Green, OH
188 Southeastern Louisiana University Hammond, LA
192 Sam Houston State University Huntsville, TX
192 La Salle University Philadelphia, PA
194 Kean University Union, NJ
194 Plymouth State University Plymouth, NH
194 East Tennessee State University Johnson City, TN
197 Seattle University Seattle, WA
198 SUNY Oswego Oswego, NY
198 The University of Montana Missoula, MT
198 Cleveland State University Cleveland, OH
198 Creighton University Omaha, NE
198 Bridgewater State University Bridgewater, MA
203 Middle Tennessee State University Murfreesboro, TN
203 West Texas A&M University Canyon, TX
203 Villanova University Villanova, PA
203 Berkeley College - New York New York, NY
203 The University of Texas at El Paso El Paso, TX
208 Pace University - New York New York, NY
208 Merrimack College North Andover, MA
208 Roger Williams University Bristol, RI
211 Central Washington University Ellensburg, WA
212 Davenport University Grand Rapids, MI
212 University of Alabama at Birmingham Birmingham, AL
212 Rutgers University - Newark Newark, NJ
212 William Paterson University of New Jersey Wayne, NJ
212 LDS Business College Salt Lake City, UT
212 SUNY New Paltz New Paltz, NY
218 University of Maryland Global Campus Adelphi, MD
218 Stephen F Austin State University Nacogdoches, TX
220 University of Rhode Island Kingston, RI
220 Saint Louis University Saint Louis, MO
220 Lehigh University Bethlehem, PA
223 Carthage College Kenosha, WI
224 John Carroll University University Heights, OH
225 FIDM/Fashion Institute of Design & Merchandising - Los Angeles Los Angeles, CA
226 Rider University Lawrenceville, NJ
226 Lindenwood University Saint Charles, MO
226 University of Central Arkansas Conway, AR
226 Salem State University Salem, MA

Marketing by Region

View the Most Popular Marketing Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Great Lakes

Marketing is one of 21 different types of business programs to choose from.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 49,088
Other Marketing 1,328
International Marketing 618
Marketing Research 207

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 410,147
Accounting 105,123
General Business/Commerce 58,451
Finance & Financial Management 56,186
Human Resource Management 26,823

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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