Marketing at Southern New Hampshire University

If you plan to study marketing, take a look at what Southern New Hampshire University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

SNHU is located in Manchester, New Hampshire and approximately 134,345 students attend the school each year. In 2021, 210 marketing majors received their bachelor's degree from SNHU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

SNHU Marketing Degrees Available

• Associate’s Degree in Marketing
• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

Online Classes Are Available at SNHU

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, SNHU does offer online courses in marketing for the following degree levels:

• Associate’s Degree
• Bachelor’s Degree
• Master’s Degree

SNHU Marketing Rankings

The following rankings from College Factual show how the marketing progam at SNHU compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at SNHU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	2
	11
	26
	36
	70
	103

In 2021, 170 students received their master’s degree in marketing from SNHU. This makes it the #2 most popular school for marketing master’s degree candidates in the country.

How Much Do Marketing Graduates from SNHU Make?

The median salary of marketing students who receive their bachelor's degree at SNHU is $47,292. This is great news for graduates of the program, since this figure is 13% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at SNHU

Take a look at the following statistics related to the make-up of the marketing majors at Southern New Hampshire University.

SNHU Marketing Associate’s Program

For the most recent academic year available, 42% of marketing associate's degrees went to men and 58% went to women.

The majority of those who receive an associate's degree in marketing at SNHU are white. Around 71% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a associate's in marketing.

Race/Ethnicity	Number of Students
Asian	3
Black or African American	10
Hispanic or Latino	7
White	76
International Students	0
Other Races/Ethnicities	11

SNHU Marketing Bachelor’s Program

During the 2020-2021 academic year, 210 students graduated with a bachelor's degree in marketing from SNHU. About 35% were men and 65% were women.

About 67% of those who receive a bachelor's degree in marketing at SNHU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	5
Black or African American	17
Hispanic or Latino	18
White	141
International Students	1
Other Races/Ethnicities	28

SNHU Marketing Master’s Program

During the 2020-2021 academic year, 170 marketing majors earned their master's degree from SNHU. Of these graduates, 19% were men and 81% were women.

Of the students who received a marketing master's degree from SNHU, 61% were white. This is typical for this degree on the natiowide level. In the marketing master's program at this school, racial-ethnic minorities make up 31% of degree recipients. That is 1% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	6
Black or African American	17
Hispanic or Latino	20
White	103
International Students	0
Other Races/Ethnicities	24

SNHU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Southern New Hampshire University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	487

Related Majors

• General Sales & Marketing
• Hospitality Management
• International Business
• Other Business, Management & Marketing
• Management Information Systems

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NH, the home state for Southern New Hampshire University.

Occupation	Jobs in NH	Average Salary in NH
Market Research Analysts and Marketing Specialists	2,140	$68,010
Sales Managers	1,580	$152,120
Marketing Managers	1,140	$141,630
Business Professors	580	$122,020
Advertising and Promotions Managers	40	$89,000

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Kylejtod at en.wikipedia under License

More about our data sources and methodologies.