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Business, Management & Marketing / Specialized Sales / Business & Personal Marketing Major

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$98,770 Median Salary

Types of Degrees Majors Are Getting

The following table lists how many business and personal/financial services marketing operations graduations there were for each degree level during the last year for which data was available.

Education Level Number of Grads
Basic Certificate 680
Associate Degree 20

What Majors Need to Know

In an O*NET survey, business and personal/financial services marketing operations majors were asked to rate what knowledge areas, skills, and abilities were important in their occupations. These answers were weighted on a scale of 1 to 5 with 5 being the most important.

Knowledge Areas for Business and Personal/Financial Services Marketing Operations Majors

This major prepares you for careers in which these knowledge areas are important:

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  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
  • Economics and Accounting - Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

Skills for Business and Personal/Financial Services Marketing Operations Majors

A major in business and personal/financial services marketing operations prepares you for careers in which the following skill-sets are crucial:

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  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Persuasion - Persuading others to change their minds or behavior.
  • Speaking - Talking to others to convey information effectively.
  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents.

Abilities for Business and Personal/Financial Services Marketing Operations Majors

As you progress with your business and personal/financial services marketing operations degree, there are several abilities you should pick up that will help you in whatever related career you choose. These abilities include:

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  • Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
  • Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
  • Written Comprehension - The ability to read and understand information and ideas presented in writing.
  • Deductive Reasoning - The ability to apply general rules to specific problems to produce answers that make sense.
  • Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

What Can You Do With a Major?

Below is a list of occupations associated with business and personal/financial services marketing operations:

Job Title Job Growth Rate Median Salary
Sales Agents, Financial Services 6.2% $64,120
Sales Agents, Securities and Commodities 6.2% $64,120

How Much Do Majors Make?

Salaries According to BLS

The median salary for someone in a career related to business and personal/financial services marketing operations is $98,770. This median refers to all degree levels, so you may expect those with a more advanced degree to make more while those with less advanced degrees will typically make less.

To put that into context, according to BLS data from the first quarter of 2020, the typical high school graduate makes between $30,000 and $57,900 a year (25th through 75th percentile). The average person with a bachelor’s degree (any field) makes between $45,600 and $99,000. Advanced degree holders make the most with salaries between $55,600 and $125,400.

Median Salary for a <nil> Major  98,770
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250K
Median Salary for a High School Graduate  ( 30000 to 57900 )
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250K
Median Salary for a Bachelor's Degree Holder  ( 45600 to 99000 )
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250K
Median Salary for an Advanced Degree Holder  ( 55600 to 125400 )
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250K

Some degrees associated with business and personal/financial services marketing operations may require an advanced degree, while others may not even require a bachelor’s in the field. In general, the more advanced your degree the more career options will open up to you. However, there is significant time and money that needs to be invested into your education so weigh the pros and cons.

How much schooling do you really need to compete in today’s job market? People currently working in careers related to business and personal/financial services marketing operations have obtained the following education levels.

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Education Level Percentage of Workers
High School Diploma - or the equivalent (for example, GED) 31.9%
Some College Courses 5.1%
Associate’s Degree (or other 2-year degree) 3.2%
Bachelor’s Degree 47.3%
Post-Baccalaureate Certificate - awarded for completion of an organized program of study; designed for people who have completed a Baccalaureate degree but do not meet the requirements of academic degrees carrying the title of Master. 7.2%
Master’s Degree 2.4%

Online Programs

The following table lists the number of programs by degree level, along with how many schools offered online courses in the field.

Degree Level Colleges Offering Programs Colleges Offering Online Classes
Certificate (Less Than 1 Year) 0 0
Certificate (1-2 years) 3 0
Certificate (2-4 Years) 0 0
Associate’s Degree 3 0
Bachelor’s Degree 0 0
Post-Baccalaureate 0 0
Master’s Degree 0 0
Post-Master’s 0 0
Doctor’s Degree (Research) 0 0
Doctor’s Degree (Professional Practice) 0 0
Doctor’s Degree (Other) 0 0

Is a Degree in Worth It?

The median salary for a business and personal/financial services marketing operations grad is $98,770 per year. This is based on the weighted average of the most common careers associated with the major.

This is 148% more than the average salary for an individual holding a high school degree. This adds up to a gain of about $1,177,400 after 20 years!

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You may also be interested in one of the following majors related to business and personal/financial services marketing operations.

Major Number of Grads
Fashion Merchandising 3,106
Other Specialized Merchandising, Sales, and Marketing Operations 250
Special Products Marketing Operations 205
Tourism and Travel Services Marketing Operations 143
Apparel and Accessories Marketing Operations 97
Hospitality and Recreation Marketing Operations 57
Vehicle and Vehicle Parts and Accessories Marketing Operations 45
Tourism Promotion Operations 40
Auctioneering 25

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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