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Most Popular Marketing Bachelor's Degree Schools in the Southwest Region

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2023 Most Popular Marketing Bachelor's Degree Schools in the Southwest Region

79 Colleges

Finding the Best Marketing Bachelor's Degree School for You

When it comes to higher education, there are a lot of options for business students. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

To assist you in seeing some of the education options that are available to you, Business Degree Central has created its Most Popular Marketing Bachelor's Degree Schools in the Southwest Region ranking. Our analysis looked at 79 schools in the Southwest Region to see which bachelor's degree programs were the most popular for business students. To create this ranking we looked at how many students graduated from the Marketing program at each school on the list.

The colleges and universities below are the most popular for marketing majors pursuing a bachelor's degree.

Our 2023 rankings named Oklahoma State University - Main Campus the most popular school in the Southwest Region for marketing students working on their bachelor’s degree. Located in the town of Stillwater, OSU is a public school with a fairly large student population.

About 50% of the students majoring in marketing at the school are women while 50% are male.

The average amount in student loans that marketing majors at OSU take out while working on their Bachelor's Degree is $21,060. The average monthly payment of a loan this size is about $457, assuming that the borrower is on a 10-year repayment plan.

Read full report on Marketing at Oklahoma State University - Main Campus

#1

Texas State University

San Marcos, TX

Our 2023 rankings named Texas State University the most popular school in the Southwest Region for marketing students working on their bachelor’s degree. Texas State is a very large public school located in the city of San Marcos.

About 56% of the students majoring in marketing at the school are women while 44% are male.

The average amount in student loans that marketing majors at Texas State take out while working on their Bachelor's Degree is $19,519. This translates to an average monthly loan payment of $305, based on a 10-year repayment plan.

Read full report on Marketing at Texas State University

The in-demand bachelor’s degree programs at Arizona State University - Tempe helped the school earn the #3 place on this year’s ranking of the most popular marketing schools in the Southwest Region . Located in the city of Tempe, ASU - Tempe is a public school with a fairly large student population.

Women make up 62% of the marketing majors at the school.

While working on their Bachelor's Degree, marketing majors at ASU - Tempe accumulate an average of around $16,391 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $345.

Read full report on Marketing at Arizona State University - Tempe

You’ll be in good company if you decide to attend The University of Texas at Arlington. It ranked #4 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in the Southwest Region list. Located in the city of Arlington, UT Arlington is a public college with a fairly large student population.

About 56% of the students majoring in marketing at the school are women while 44% are male.

After completing their Bachelor's Degree, marketing graduates from UT Arlington carry an average student debt load of $19,377.

Full Marketing at The University of Texas at Arlington Report

#5

University of Houston

Houston, TX

You’ll be in good company if you decide to attend University of Houston. It ranked #5 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in the Southwest Region list. UH is a very large public school located in the city of Houston.

Women make up 62% of the marketing majors at the school.

After completing their Bachelor's Degree, marketing graduates from UH carry an average student debt load of $16,361. The average monthly payment of a loan this size is about $268, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at University of Houston Report

#6

Texas Tech University

Lubbock, TX

Texas Tech University did quite well in this year’s ranking of the most popular places for marketing students to get a bachelor’s degree. It came in at #6 on the list. Located in the large city of Lubbock, Texas Tech is a public college with a very large student population.

About 48% of the students majoring in marketing at the school are women while 52% are male.

Marketing majors at Texas Tech take out an average of $19,474 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $373, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at Texas Tech University Report

University of North Texas landed the #7 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. UNT is a very large public school located in the city of Denton.

Of the 216 students majoring in marketing at UNT, 46% are male and 54% are female.

The average amount in student loans that marketing majors at UNT take out while working on their Bachelor's Degree is $18,523. When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $295.

Read More…

University of Oklahoma Norman Campus came in at #8 in this year’s edition of the Most Popular Marketing Bachelor’s Degree Schools in the Southwest Region ranking. University of Oklahoma is a fairly large public school located in the midsize suburb of Norman.

Women make up 62% of the marketing majors at the school.

After completing their Bachelor's Degree, marketing graduates from University of Oklahoma carry an average student debt load of $18,700. This translates to an average monthly loan payment of $706, based on a 10-year repayment plan.

Full Marketing at University of Oklahoma Norman Campus Report

The University of Texas at San Antonio landed the #9 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Located in the city of San Antonio, UTSA is a public school with a fairly large student population.

Of the 260 students majoring in marketing at UTSA, 45% are male and 55% are female.

The average amount in student loans that marketing majors at UTSA take out while working on their Bachelor's Degree is $20,282. When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $214.

Read More…

Texas A&M University - College Station ranked #10 on this year’s Most Popular Marketing Bachelor’s Degree Schools in the Southwest Region list. Texas A&M College Station is a very large public school located in the medium-sized city of College Station.

About 76% of the students majoring in marketing at the school are women while 24% are male.

For students who choose a 10-year repayment plan, the average monthly student loan payment is $467.

Read full report on Marketing at Texas A&M University - College Station

#11

University of Arizona

Tucson, AZ

University of Arizona ranked #11 on this year’s Most Popular Marketing Bachelor’s Degree Schools in the Southwest Region list. University of Arizona is a fairly large public school located in the city of Tucson.

Women make up 61% of the marketing majors at the school.

After completing their Bachelor's Degree, marketing graduates from University of Arizona carry an average student debt load of $19,499. The average monthly payment of a loan this size is about $676, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at University of Arizona Report

#11

Grand Canyon University

Phoenix, AZ

With a ranking of #11, Grand Canyon University did quite well on this year’s most popular schools for marketing students working on their bachelor’s degree. Grand Canyon University is a very large private for-profit school located in the city of Phoenix.

Of the 303 students majoring in marketing at Grand Canyon University, 40% are male and 60% are female.

While working on their Bachelor's Degree, marketing majors at Grand Canyon University accumulate an average of around $22,998 in student debt. The average monthly payment of a loan this size is about $217, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at Grand Canyon University Report

Additional Noteworthy Schools

Here are some additional popular schools for Marketing students in the Southwest Region that almost earned our Most Popular Marketing Bachelor's Degree Schools in the Southwest Region award.

Rank College Location
13 The University of Texas at Dallas Richardson, TX
14 The University of Texas at Austin Austin, TX
14 Baylor University Waco, TX

Best Marketing Colleges by State

Explore the best marketing colleges for a specific state in the Southwest region.

State Degrees Awarded
Texas 4,195
Arizona 989
Oklahoma 769
New Mexico 105

One of 21 majors within the business area of study, marketing has other similar majors worth exploring.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 49,275
Other Marketing 1,331
Digital Marketing 677
International Marketing 482
Marketing Research 313

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 403,753
Accounting 93,982
General Business/Commerce 56,779
Finance & Financial Management 54,690
Management Sciences & Quantitative Methods 48,037

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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