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Most Popular Marketing Bachelor's Degree Schools in Tennessee

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2023 Most Popular Marketing Bachelor's Degree Schools in Tennessee

23 Colleges

Finding the Best Marketing Bachelor's Degree School for You

Out of the majors we analyze each year, marketing was ranked 3rd in Tennessee. In fact, 898 were awarded in the state in <nil>.

With all the business programs available today, it can be tough to choose which one is the best for you. You're no longer limited to schools in your local area, either, since online programs are becoming more prevalent. Or you may find the programs at a trade school to be a better alternative for you.

To help you arm yourself with the information you need to make your decision, Business Degree Central has developed this Most Popular Marketing Bachelor's Degree Schools in Tennessee ranking. This report analyzed 23 schools in Tennessee to see which ones were the most popular bachelor's degree programs for business students. To create this ranking we looked at how many students graduated from the Marketing program at each school on the list.

The following schools top our list of the Most Popular Marketing Bachelor's Degree Colleges.

Our analysis found The University of Tennessee - Knoxville to be the most popular school for marketing students who want to pursue a bachelor’s degree in Tennessee. Located in the city of Knoxville, UT Knoxville is a public college with a very large student population.

About 50% of the students majoring in marketing at the school are women while 50% are male.

The average amount in student loans that marketing majors at UT Knoxville take out while working on their Bachelor's Degree is $18,446. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $369.

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You’ll be in good company if you decide to attend Middle Tennessee State University. It ranked #2 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in Tennessee list. Located in the medium-sized city of Murfreesboro, Middle Tennessee State University is a public college with a very large student population.

Of the 84 students majoring in marketing at Middle Tennessee State University, 50% are male and 50% are female.

Marketing majors at Middle Tennessee State University take out an average of $19,032 in student loans while working on their Bachelor's Degree.

Read full report on Marketing at Middle Tennessee State University

The in-demand bachelor’s degree programs at East Tennessee State University helped the school earn the #3 place on this year’s ranking of the most popular marketing schools in Tennessee. ETSU is a fairly large public school located in the small city of Johnson City.

Of the 72 students majoring in marketing at ETSU, 35% are male and 65% are female.

The average amount in student loans that marketing majors at ETSU take out while working on their Bachelor's Degree is $20,485. For students who choose a 10-year repayment plan, the average monthly student loan payment is $212.

Read full report on Marketing at East Tennessee State University

#4

University of Memphis

Memphis, TN

Out of the 23 schools in Tennessee that were part of this year’s ranking, University of Memphis landed the # 4 spot on the list. UofM is a fairly large public school located in the large city of Memphis.

Women make up 52% of the marketing majors at the school.

On average, marketing graduates from UofM take out $21,650 in student loans while working on their Bachelor's Degree.

Read full report on Marketing at University of Memphis

You’ll be in good company if you decide to attend Tennessee Technological University. It ranked #5 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in Tennessee list. Located in the remote town of Cookeville, Tennessee Tech University is a public college with a moderately-sized student population.

About 65% of the students majoring in marketing at the school are women while 35% are male.

While working on their Bachelor's Degree, marketing majors at Tennessee Tech University accumulate an average of around $17,722 in student debt.

Read full report on Marketing at Tennessee Technological University

#6

Austin Peay State University

Clarksville, TN

Austin Peay State University landed the #6 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Located in the midsize city of Clarksville, Austin Peay State University is a public school with a medium-sized student population.

About 53% of the students majoring in marketing at the school are women while 48% are male.

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#7

Lipscomb University

Nashville, TN

Lipscomb University ranked #7 on this year’s Most Popular Marketing Bachelor’s Degree Schools in Tennessee list. Located in the city of Nashville, Lipscomb is a private not-for-profit college with a small student population.

Women make up 61% of the marketing majors at the school.

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The University of Tennessee - Chattanooga did quite well in this year’s ranking of the most popular places for marketing students to get a bachelor’s degree. It came in at #8 on the list. Located in the city of Chattanooga, UT Chattanooga is a public school with a large student population.

Women make up 63% of the marketing majors at the school.

Full Marketing at The University of Tennessee - Chattanooga Report

#9

Belmont University

Nashville, TN

Belmont University landed the #9 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Located in the large city of Nashville, Belmont is a private not-for-profit college with a moderately-sized student population.

Women make up 86% of the marketing majors at the school.

Read full report on Marketing at Belmont University

#10

Union University

Jackson, TN

Union University came in at #10 in this year’s edition of the Most Popular Marketing Bachelor’s Degree Schools in Tennessee ranking. Located in the city of Jackson, Union is a private not-for-profit school with a small student population.

About 47% of the students majoring in marketing at the school are women while 53% are male.

Full Marketing at Union University Report

Best Marketing Colleges in the Southeast Region

Explore all the Most Popular Marketing Colleges in the Southeast Area or other specific states within that region.

State Degrees Awarded
Florida 3,542
Georgia 1,868
Louisiana 832
Virginia 968
North Carolina 1,118
West Virginia 247
Alabama 1,451
Mississippi 652
South Carolina 984
Arkansas 515
Kentucky 721

One of 21 majors within the business area of study, marketing has other similar majors worth exploring.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 49,275
Other Marketing 1,331
Digital Marketing 677
International Marketing 482
Marketing Research 313

Related Major Annual Graduates
Business Administration & Management 403,753
Accounting 93,982
General Business/Commerce 56,779
Finance & Financial Management 54,690
Management Sciences & Quantitative Methods 48,037

Notes and References

*These averages are for the top 23 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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