Marketing at Tennessee Technological University

What traits are you looking for in a marketing school? To help you decide if Tennessee Technological University is right for you, we've gathered the following information about the school's marketing program.

Tennessee Tech University is located in Cookeville, Tennessee and approximately 10,177 students attend the school each year. In the 2020-2021 academic year, 46 students received a bachelor's degree in marketing from Tennessee Tech University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Tennessee Tech University Marketing Degrees Available

• Bachelor’s Degree in Marketing

Tennessee Tech University Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Tennessee Tech University performed in these rankings.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Tennessee Tech University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	262
	270
	294
	358
	414
	468
	482

How Much Do Marketing Graduates from Tennessee Tech University Make?

The median salary of marketing students who receive their bachelor's degree at Tennessee Tech University is $38,379. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Tennessee Tech University

Take a look at the following statistics related to the make-up of the marketing majors at Tennessee Technological University.

Tennessee Tech University Marketing Bachelor’s Program

During the 2020-2021 academic year, 46 students graduated with a bachelor's degree in marketing from Tennessee Tech University. About 43% were men and 57% were women.

About 87% of those who receive a bachelor's degree in marketing at Tennessee Tech University are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Tennessee Technological University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	2
Hispanic or Latino	0
White	40
International Students	1
Other Races/Ethnicities	2

Tennessee Tech University also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Tennessee Technological University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	46

Related Majors

• Management Information Systems
• Business/Managerial Economics
• Finance & Financial Management
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for Tennessee Technological University.

Occupation	Jobs in TN	Average Salary in TN
Market Research Analysts and Marketing Specialists	9,050	$60,990
Sales Managers	6,810	$111,700
Marketing Managers	3,800	$118,740
Business Professors	2,540	$78,220
Advertising and Promotions Managers	650	$82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Brian Stansberry under License

More about our data sources and methodologies.