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Business, Management & Marketing / Specialized Sales / Hospitality Marketing Operations Major

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73 Bachelor's Degrees Annually
#93 in Popularity
$62,270 Median Salary

Types of Degrees Majors Are Getting

The following table lists how many hospitality and recreation marketing operations graduations there were for each degree level during the last year for which data was available.

Education Level Number of Grads
Bachelor’s Degree 53
Basic Certificate 2
Undergraduate Certificate 1
Associate Degree 1

What Majors Need to Know

In an O*NET survey, hospitality and recreation marketing operations majors were asked to rate what knowledge areas, skills, and abilities were important in their occupations. These answers were weighted on a scale of 1 to 5 with 5 being the most important.

Knowledge Areas for Hospitality and Recreation Marketing Operations Majors

Hospitality and Recreation Marketing Operations majors often go into careers in which the following knowledge areas are important:

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  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • Personnel and Human Resources - Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.
  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
  • Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

Skills for Hospitality and Recreation Marketing Operations Majors

When studying hospitality and recreation marketing operations, you’ll learn many skills that will help you be successful in a wide range of jobs - even those that do not require a degree in the field. The following is a list of some of the most common skills needed for careers associated with this major:

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  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Service Orientation - Actively looking for ways to help people.
  • Speaking - Talking to others to convey information effectively.
  • Social Perceptiveness - Being aware of others’ reactions and understanding why they react as they do.
  • Management of Personnel Resources - Motivating, developing, and directing people as they work, identifying the best people for the job.

Abilities for Hospitality and Recreation Marketing Operations Majors

As you progress with your hospitality and recreation marketing operations degree, there are several abilities you should pick up that will help you in whatever related career you choose. These abilities include:

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  • Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
  • Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
  • Written Comprehension - The ability to read and understand information and ideas presented in writing.
  • Written Expression - The ability to communicate information and ideas in writing so others will understand.
  • Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

What Can You Do With a Major?

People with a hospitality and recreation marketing operations degree often go into the following careers:

Job Title Job Growth Rate Median Salary
Lodging Managers 4.0% $53,390

Who Is Getting a Bachelor’s Degree in ?

53 Bachelor's Degrees Annually
13% Percent Women
17% Percent Racial-Ethnic Minorities*
This major attracts more men than women. About 87% of the graduates in this field are male.

Racial-Ethnic Diversity

At the countrywide level, the racial-ethnic distribution of hospitality and recreation marketing operations majors is as follows:

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Race/Ethnicity Number of Grads
Asian 4
Black or African American 0
Hispanic or Latino 5
White 40
International Students 3
Other Races/Ethnicities 1

Geographic Diversity

Students from other countries are interested in Hospitality and Recreation Marketing Operations, too. About 5.7% of those with this major are international students.

How Much Do Majors Make?

Salaries According to BLS

Hospitality and Recreation Marketing Operations majors often go into careers with median salaries of $62,270. This median refers to all degree levels, so you may expect those with a more advanced degree to make more while those with less advanced degrees will typically make less.

To put that into context, according to BLS data from the first quarter of 2020, the typical high school graduate makes between $30,000 and $57,900 a year (25th through 75th percentile). The average person with a bachelor’s degree (any field) makes between $45,600 and $99,000. Advanced degree holders make the most with salaries between $55,600 and $125,400.

Median Salary for a <nil> Major  62,270
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250K
Median Salary for a High School Graduate  ( 30000 to 57900 )
0K
250K
Median Salary for a Bachelor's Degree Holder  ( 45600 to 99000 )
0K
250K
Median Salary for an Advanced Degree Holder  ( 55600 to 125400 )
0K
250K

Some degrees associated with hospitality and recreation marketing operations may require an advanced degree, while others may not even require a bachelor’s in the field. Whatever the case may be, pursuing more education usually means that more career options will be available to you.

How much schooling do you really need to compete in today’s job market? People currently working in careers related to hospitality and recreation marketing operations have obtained the following education levels.

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Education Level Percentage of Workers
Less than a High School Diploma 18.3%
High School Diploma - or the equivalent (for example, GED) 1.2%
Some College Courses 5.9%
Associate’s Degree (or other 2-year degree) 3.1%
Bachelor’s Degree 71.6%

Online Programs

The following table lists the number of programs by degree level, along with how many schools offered online courses in the field.

Degree Level Colleges Offering Programs Colleges Offering Online Classes
Certificate (Less Than 1 Year) 0 0
Certificate (1-2 years) 1 0
Certificate (2-4 Years) 0 0
Associate’s Degree 1 0
Bachelor’s Degree 0 0
Post-Baccalaureate 0 0
Master’s Degree 0 0
Post-Master’s 0 0
Doctor’s Degree (Research) 1 0
Doctor’s Degree (Professional Practice) 0 0
Doctor’s Degree (Other) 0 0

Is a Degree in Worth It?

The median salary for a hospitality and recreation marketing operations grad is $62,270 per year. This is based on the weighted average of the most common careers associated with the major.

This is 56% more than the average salary for an individual holding a high school degree. This adds up to a gain of about $447,400 after 20 years!

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You may also be interested in one of the following majors related to hospitality and recreation marketing operations.

Major Number of Grads
Fashion Merchandising 3,106
Business and Personal/Financial Services Marketing Operations 700
Other Specialized Merchandising, Sales, and Marketing Operations 250
Special Products Marketing Operations 205
Tourism and Travel Services Marketing Operations 143
Apparel and Accessories Marketing Operations 97
Vehicle and Vehicle Parts and Accessories Marketing Operations 45
Tourism Promotion Operations 40
Auctioneering 25

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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