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Most Popular Marketing Bachelor's Degree Schools in Massachusetts

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2023 Most Popular Marketing Bachelor's Degree Schools in Massachusetts

28 Colleges

Finding the Best Marketing Bachelor's Degree School for You

In <nil>, marketing students earned 1,590 degrees and certificates from a Massachusetts school, making the subject the 7th in the state.

There are so many business programs in today's world that it can tough to figure out which one is the right one for you. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.

To assist you in seeing some of the education options that are available to you, Business Degree Central has created its Most Popular Marketing Bachelor's Degree Schools in Massachusetts ranking. Our analysis looked at 28 schools in Massachusetts to see which bachelor's degree programs were the most popular for business students. To create this ranking we looked at how many students graduated from the Marketing program at each school on the list.

The following schools top our list of the Most Popular Marketing Bachelor's Degree Colleges.

Our 2023 rankings named University of Massachusetts Amherst the most popular school in Massachusetts for marketing students working on their bachelor’s degree. UMass Amherst is a fairly large public school located in the suburb of Amherst.

Women make up 70% of the marketing majors at the school.

On average, marketing graduates from UMass Amherst take out $19,997 in student loans while working on their Bachelor's Degree.

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#2

Boston College

Chestnut Hill, MA

You’ll be in good company if you decide to attend Boston College. It ranked #2 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in Massachusetts list. Located in the city of Chestnut Hill, Boston College is a private not-for-profit school with a large student population.

Of the 122 students majoring in marketing at Boston College, 39% are male and 61% are female.

Full Marketing at Boston College Report

#3

Suffolk University

Boston, MA

You’ll be in good company if you decide to attend Suffolk University. It ranked #3 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in Massachusetts list. Suffolk is a moderately-sized private not-for-profit school located in the city of Boston.

Women make up 56% of the marketing majors at the school.

This translates to an average monthly loan payment of $467, based on a 10-year repayment plan.

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#4

Bentley University

Waltham, MA

Out of the 28 schools in Massachusetts that were part of this year’s ranking, Bentley University landed the # 4 spot on the list. Bentley is a moderately-sized private not-for-profit school located in the city of Waltham.

Women make up 62% of the marketing majors at the school.

The average amount in student loans that marketing majors at Bentley take out while working on their Bachelor's Degree is $22,783. For students who choose a 10-year repayment plan, the average monthly student loan payment is $401.

Read full report on Marketing at Bentley University

#5

Bridgewater State University

Bridgewater, MA

Out of the 28 schools in Massachusetts that were part of this year’s ranking, Bridgewater State University landed the # 5 spot on the list. Bridgewater State is a moderately-sized public school located in the large suburb of Bridgewater.

Women make up 53% of the marketing majors at the school.

While working on their Bachelor's Degree, marketing majors at Bridgewater State accumulate an average of around $24,075 in student debt.

Full Marketing at Bridgewater State University Report

#6

Emerson College

Boston, MA

Emerson College landed the #6 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Located in the large city of Boston, Emerson is a private not-for-profit school with a moderately-sized student population.

About 71% of the students majoring in marketing at the school are women while 29% are male.

When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $826.

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University of Massachusetts - Dartmouth ranked #7 on this year’s Most Popular Marketing Bachelor’s Degree Schools in Massachusetts list. UMass Dartmouth is a moderately-sized public school located in the suburb of North Dartmouth.

Women make up 42% of the marketing majors at the school.

On average, marketing graduates from UMass Dartmouth take out $24,588 in student loans while working on their Bachelor's Degree. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $284.

Read full report on Marketing at University of Massachusetts - Dartmouth

#8

Merrimack College

North Andover, MA

Merrimack College came in at #8 in this year’s edition of the Most Popular Marketing Bachelor’s Degree Schools in Massachusetts ranking. Located in the suburb of North Andover, Merrimack is a private not-for-profit school with a medium-sized student population.

Women make up 44% of the marketing majors at the school.

Read full report on Marketing at Merrimack College

#9

Stonehill College

Easton, MA

Stonehill College ranked #9 on this year’s Most Popular Marketing Bachelor’s Degree Schools in Massachusetts list. Stonehill is a small private not-for-profit school located in the large suburb of Easton.

About 61% of the students majoring in marketing at the school are women while 39% are male.

Full Marketing at Stonehill College Report

#10

Assumption University

Worcester, MA

Assumption University came in at #10 in this year’s edition of the Most Popular Marketing Bachelor’s Degree Schools in Massachusetts ranking. Assumption is a small private not-for-profit school located in the city of Worcester.

Women make up 54% of the marketing majors at the school.

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Best Marketing Colleges in the New England Region

Explore all the Most Popular Marketing Colleges in the New England Area or other specific states within that region.

State Degrees Awarded
Connecticut 690
New Hampshire 605
Rhode Island 561
Maine 164
Vermont 26

Marketing is one of 21 different types of business programs to choose from.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 49,275
Other Marketing 1,331
Digital Marketing 677
International Marketing 482
Marketing Research 313

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 403,753
Accounting 93,982
General Business/Commerce 56,779
Finance & Financial Management 54,690
Management Sciences & Quantitative Methods 48,037

Notes and References

*These averages are for the top 26 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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