Marketing at Merrimack College

If you plan to study marketing, take a look at what Merrimack College has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Merrimack is located in North Andover, Massachusetts and has a total student population of 5,418. In 2021, 69 marketing majors received their bachelor's degree from Merrimack.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Merrimack Marketing Degrees Available

• Bachelor’s Degree in Marketing

Merrimack Marketing Rankings

The following rankings from College Factual show how the marketing progam at Merrimack compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Merrimack is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	87
	101
	179
	198
	221
	246
	478
	575
	682
	860

Marketing Student Demographics at Merrimack

Take a look at the following statistics related to the make-up of the marketing majors at Merrimack College.

Merrimack Marketing Bachelor’s Program

Of the 69 students who earned a bachelor's degree in Marketing from Merrimack in 2020-2021, 54% were men and 46% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Merrimack since its program graduates 9% more men than average.

About 83% of those who receive a bachelor's degree in marketing at Merrimack are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Merrimack College with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	4
Hispanic or Latino	4
White	57
International Students	0
Other Races/Ethnicities	3

Merrimack also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Merrimack College. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	69

Related Majors

• International Business
• Human Resource Management
• Management Sciences & Quantitative Methods
• Finance & Financial Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Merrimack College.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Merrimack Colleges Church under License

More about our data sources and methodologies.