Marketing at University of Pennsylvania
If you are interested in studying Marketing, you may want to check out the program at University of Pennsylvania. We’ve gathered the following information to help you decide.
University of Pennsylvania is located in Philadelphia, PA.
During the most recent reporting year, 121 marketing degrees were granted at University of Pennsylvania.
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Online & Distance Learning at University of Pennsylvania
Online coursework is an option at University of Pennsylvania. Among 29,109 students, 3,249 (11%) studied exclusively online and 1,003 (3%) took at least some classes online.
Marketing Rankings at University of Pennsylvania
Rankings can help you compare University of Pennsylvania’s Marketing program to other colleges that offer this major.
Bachelor’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Middle Atlantic (Region) | #1 of 108 |
| Best Schools (Quality) | Pennsylvania | #1 of 35 |
| Best Schools (Quality) | Nationwide | #5 of 645 |
| Best Value | Pennsylvania | #27 of 35 |
| Best Value | Middle Atlantic (Region) | #88 of 107 |
| Best Value | Nationwide | #565 of 642 |
Master’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Middle Atlantic (Region) | #1 of 108 |
| Best Schools (Quality) | Pennsylvania | #1 of 35 |
| Best Schools (Quality) | Nationwide | #5 of 645 |
| Best Value | Pennsylvania | #27 of 35 |
| Best Value | Middle Atlantic (Region) | #88 of 107 |
| Best Value | Nationwide | #565 of 642 |
Doctoral-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Middle Atlantic (Region) | #1 of 108 |
| Best Schools (Quality) | Pennsylvania | #1 of 35 |
| Best Schools (Quality) | Nationwide | #5 of 645 |
| Best Value | Pennsylvania | #27 of 35 |
| Best Value | Middle Atlantic (Region) | #88 of 107 |
| Best Value | Nationwide | #565 of 642 |
Earnings for Marketing Graduates from University of Pennsylvania
Those who finish University of Pennsylvania’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):
| Years After Graduation | Median Earnings |
|---|---|
| 1 year | $112,878 |
| 2 years | $106,765 |
| 3 years | $135,568 |
| 4 years | $155,172 |
| 5 years | $179,941 |
How do these earnings stack up against the rest of the school? Four years out, Marketing graduates from University of Pennsylvania take home a median $155,172, compared with $151,398 for all University of Pennsylvania graduates — about 2% higher than the school-wide median.
Median Debt at Graduation
Typical debt at graduation for Marketing graduates from University of Pennsylvania comes in at $17,412.
Student Demographics & Diversity
Below you’ll find the diversity of Marketing graduates at University of Pennsylvania, broken down by degree level.
Program-wide, Marketing graduates at University of Pennsylvania are 73% women (88) and 27% men (33).
Marketing Bachelor’s Program at University of Pennsylvania
Among the 60 bachelor’s marketing degrees awarded at University of Pennsylvania, 72% were women (43) and 28% were men (17).
The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at University of Pennsylvania.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 9 |
| Hispanic / Latino | 12 |
| Black / African American | 2 |
| Asian | 22 |
| Two or More Races | 3 |
| International (Nonresident) | 8 |
| Unknown | 4 |
Minority students account for 65% of Marketing bachelor’s degree recipients at University of Pennsylvania, higher than the national average of 31%.*
Marketing Master’s Program at University of Pennsylvania
Among the 60 master’s marketing degrees awarded at University of Pennsylvania, 73% were women (44) and 27% were men (16).
The following table and chart show the race/ethnicity of Marketing master’s degree recipients at University of Pennsylvania.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 22 |
| Hispanic / Latino | 5 |
| Black / African American | 8 |
| Asian | 13 |
| Two or More Races | 2 |
| International (Nonresident) | 6 |
| Unknown | 4 |
Minority students account for 47% of Marketing master’s degree recipients at University of Pennsylvania, above the national average of 35%.*
*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.
More Specific Marketing Concentrations at University of Pennsylvania
The Marketing program at University of Pennsylvania includes the following sub-specializations:
| Concentration | Graduates |
|---|---|
| Marketing/Marketing Management | 121 |
Best-Paid Careers for Marketing Graduates
Graduates of the Marketing program at University of Pennsylvania work across a variety of fields. Below are the top-paying careers for Marketing graduates, ordered by median annual salary:
| Occupation | Nationwide Median Wage |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Fundraisers | $118,069 |
| Advertising and Promotions Managers | $113,521 |
| Fundraising Managers | $90,350 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
| Sales Managers | $68,051 |
References
- IPEDS — Integrated Postsecondary Education Data System
- U.S. Department of Education — College Scorecard
- O*NET Online (Bureau of Labor Statistics)
- National Center for Education Statistics
More about our data sources and methodologies.
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