General Sales & Marketing at Kennesaw State University

What traits are you looking for in a sales and marketing school? To help you decide if Kennesaw State University is right for you, we've gathered the following information about the school's sales and marketing program.

KSU Georgia is located in Kennesaw, Georgia and has a total student population of 41,181. Of the 1,416 students who graduated with a bachelor’s degree from Kennesaw State University in 2021, 35 of them were general sales and marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in General Sales & Marketing section at the bottom of this page.

KSU Georgia General Sales & Marketing Degrees Available

• Bachelor’s Degree in Sales & Marketing

KSU Georgia General Sales & Marketing Rankings

The following rankings from College Factual show how the sales and marketing progam at KSU Georgia compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The sales and marketing major at KSU Georgia is not ranked on College Factual’s Best Colleges and Universities for General Sales & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	11
	15
	29
	41
	53
	69

Earnings of KSU Georgia Sales & Marketing Graduates

The median salary of sales and marketing students who receive their bachelor's degree at KSU Georgia is $56,385. This is great news for graduates of the program, since this figure is 17% higher than the national average of $48,013 for all sales and marketing bachelor's degree recipients.

Sales & Marketing Student Demographics at KSU Georgia

Take a look at the following statistics related to the make-up of the sales and marketing majors at Kennesaw State University.

KSU Georgia General Sales & Marketing Bachelor’s Program

Of the 35 sales and marketing students who graduated with a bachelor's degree in 2020-2021 from KSU Georgia, about 71% were men and 29% were women.

About 80% of those who receive a bachelor's degree in sales and marketing at KSU Georgia are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Kennesaw State University with a bachelor's in sales and marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	3
Hispanic or Latino	1
White	28
International Students	0
Other Races/Ethnicities	2

KSU Georgia also has a doctoral program available in sales and marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within General Sales & Marketing

If you plan to be a sales and marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Kennesaw State University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
General Sales, Distribution, and Marketing Operations	35

Related Majors

• Business/Managerial Economics
• Entrepreneurial Studies
• International Business
• Hospitality Management
• Construction Management

Careers That Sales & Marketing Grads May Go Into

A degree in sales and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for GA, the home state for Kennesaw State University.

Occupation	Jobs in GA	Average Salary in GA
Wholesale and Manufacturing Sales Representatives	50,390	$64,480
Sales Representatives	36,860	$62,170
Retail Sales Supervisors	36,500	$43,760
Wholesale Scientific Products Sales Representatives	9,700	$77,220
Parts Salespersons	8,200	$30,740

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.