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Marketing at Brigham Young University

If you are interested in studying Marketing, consider the program at Brigham Young University. The following information will help you decide if it is a good fit for you.

Brigham Young University is in Provo, UT.

For the most recent IPEDS reporting year, 114 marketing degrees were granted at Brigham Young University.

Studying Online at Brigham Young University

Online coursework is an option at Brigham Young University. Of 35,873 students, 898 (3%) studied exclusively online and 11,887 (33%) took at least some classes online.

Marketing Rankings at Brigham Young University

Use these rankings to compare Brigham Young University’s Marketing program to other colleges that offer this major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Utah	#1 of 10
Best Schools (Quality)	Rocky Mountains (Region)	#2 of 25
Best Value	Utah	#8 of 10
Best Value	Rocky Mountains (Region)	#13 of 25
Best Schools (Quality)	Nationwide	#42 of 645
Best Value	Nationwide	#119 of 642

Earnings for Marketing Graduates from Brigham Young University

Graduates of Brigham Young University’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
1 year	$56,416
2 years	$62,012
3 years	$65,876
4 years	$83,366
5 years	$97,094

How does this compare to the school overall? At the four-year mark, Marketing graduates from Brigham Young University earn a median of $83,366, compared with $66,875 for all Brigham Young University graduates — about 25% higher than the school-wide median.

Median Debt at Graduation

Typical debt at graduation for Marketing graduates from Brigham Young University is $10,500.

Student Demographics & Diversity

The following sections describe the diversity of Marketing graduates at Brigham Young University, broken down by degree level.

Program-wide, Marketing graduates at Brigham Young University are 56% women (64) and 44% men (50).

Marketing Bachelor’s Program at Brigham Young University

Of the 114 bachelor’s marketing graduates at Brigham Young University, 56% were women (64) and 44% were men (50).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Brigham Young University.

Race / Ethnicity	Number of Graduates
White	88
Hispanic / Latino	9
Asian	3
Native Hawaiian / Pacific Islander	1
Two or More Races	7
International (Nonresident)	5
Unknown	1

Racial-ethnic minorities make up 18% of Marketing bachelor’s degree recipients at Brigham Young University, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Brigham Young University

This Marketing program at Brigham Young University includes the following sub-specializations:

Concentration	Graduates
Marketing/Marketing Management	114

Best-Paid Careers for Marketing Graduates

Graduates of the Marketing program at Brigham Young University pursue many career paths. The table below ranks the highest-paying careers for Marketing graduates, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.