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Marketing at Appalachian State University

If you are interested in studying Marketing, you may want to check out the program at Appalachian State University. We’ve gathered the following information to help you decide.

Appalachian State University is located in Boone, NC.

During the most recent reporting year, 239 marketing degrees were awarded at Appalachian State University.

Online & Distance Learning at Appalachian State University

Many students take online classes at Appalachian State University. Of 21,570 students, 2,551 (12%) studied exclusively online and 9,977 (46%) took at least some classes online.

Marketing Rankings at Appalachian State University

These rankings give you a sense of how Appalachian State University’s Marketing program against other schools offering the same major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	North Carolina	#5 of 14
Best Value	North Carolina	#5 of 14
Best Schools (Quality)	Southeast (Region)	#21 of 155
Best Value	Southeast (Region)	#62 of 155
Best Schools (Quality)	Nationwide	#132 of 645
Best Value	Nationwide	#239 of 642

Earnings for Marketing Graduates from Appalachian State University

Students who complete Appalachian State University’s Marketing program earn at the following median levels (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
1 year	$39,491
2 years	$40,465
3 years	$46,587
4 years	$54,315
5 years	$59,640

How does this compare to the school overall? Four years after graduating, Marketing graduates from Appalachian State University earn a median of $54,315, compared with $50,311 for all Appalachian State University graduates — about 8% higher than the school-wide median.

Median Debt at Graduation

Median student loan debt for Marketing graduates from Appalachian State University stands at $19,500.

Student Demographics & Diversity

Take a look at the diversity of Marketing graduates at Appalachian State University, broken down by degree level.

Across all degree levels, Marketing graduates at Appalachian State University are 47% women (112) and 53% men (127).

Marketing Bachelor’s Program at Appalachian State University

Among the 239 bachelor’s marketing graduates at Appalachian State University, 47% were women (112) and 53% were men (127).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Appalachian State University.

Race / Ethnicity	Number of Graduates
White	215
Hispanic / Latino	9
Black / African American	5
Asian	2
Two or More Races	7
International (Nonresident)	1

Minority students account for 10% of Marketing bachelor’s degree recipients at Appalachian State University, below the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Appalachian State University

This Marketing program at Appalachian State University includes the following sub-specializations:

Concentration	Graduates
Marketing/Marketing Management	239

Best-Paid Careers for Marketing Graduates

Those who complete Marketing program at Appalachian State University go on to a range of careers. Here are the highest-paying careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.