Marketing at Worcester Polytechnic Institute

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Worcester Polytechnic Institute stacks up to those at other schools.

WPI is located in Worcester, Massachusetts and approximately 6,920 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

WPI Marketing Degrees Available

• Master’s Degree in Marketing

WPI Marketing Rankings

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Marketing Student Demographics at WPI

Take a look at the following statistics related to the make-up of the marketing majors at Worcester Polytechnic Institute.

WPI Marketing Master’s Program

The marketing program at WPI awarded 5 master's degrees in 2020-2021. About 60% of these degrees went to men with the other 40% going to women. Nationwide, master's degree programs only see 45% men graduate in marketing each year. WPI does a better job at serving the male population as it supports 15% more men than average.

The following table and chart show the race/ethnicity for students who recently graduated from Worcester Polytechnic Institute with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	0
International Students	5
Other Races/Ethnicities	0

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Worcester Polytechnic Institute. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Other Marketing	5

Related Majors

• Management Information Systems
• Management Sciences & Quantitative Methods
• Other Business, Management & Marketing
• Business Administration & Management
• General Business/Commerce

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Worcester Polytechnic Institute.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Runningonbrains under License

More about our data sources and methodologies.