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Marketing at West Virginia University

If you are interested in studying Marketing, consider the program at West Virginia University. The following information will help you decide if it is a good fit for you.

West Virginia University is in Morgantown, WV.

During the most recent reporting year, 168 marketing graduations were recorded at West Virginia University.

Studying Online at West Virginia University

Distance learning is available at West Virginia University. Among 23,643 students, 2,958 (13%) studied exclusively online and 9,975 (42%) took at least some classes online.

Marketing Rankings at West Virginia University

Use these rankings to compare West Virginia University’s Marketing program to other colleges that offer this major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	West Virginia	#1 of 3
Best Value	West Virginia	#1 of 3
Best Schools (Quality)	Southeast (Region)	#31 of 155
Best Value	Southeast (Region)	#31 of 155
Best Value	Nationwide	#123 of 642
Best Schools (Quality)	Nationwide	#175 of 645

Earnings for Marketing Graduates from West Virginia University

Graduates of West Virginia University’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
1 year	$44,543
2 years	$43,922
3 years	$53,842
4 years	$57,359
5 years	$70,041

How do these earnings stack up against the rest of the school? Four years out, Marketing graduates from West Virginia University report median earnings of $57,359, compared with $61,939 for all West Virginia University graduates — about 7% lower than the school-wide median.

Median Debt at Graduation

Median student loan debt for Marketing graduates from West Virginia University comes in at $23,852.

Student Demographics & Diversity

Below you’ll find the composition of Marketing graduates at West Virginia University, by degree type.

Program-wide, Marketing graduates at West Virginia University are 57% women (96) and 43% men (72).

Marketing Bachelor’s Program at West Virginia University

Among the 168 bachelor’s marketing degrees awarded at West Virginia University, 57% were women (96) and 43% were men (72).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at West Virginia University.

Race / Ethnicity	Number of Graduates
White	146
Hispanic / Latino	9
Black / African American	5
Asian	2
Two or More Races	5
International (Nonresident)	1

Racial-ethnic minorities make up 12% of Marketing bachelor’s degree recipients at West Virginia University, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at West Virginia University

This Marketing program at West Virginia University offers more specialized concentrations:

Concentration	Graduates
Marketing/Marketing Management	168

Best-Paid Careers for Marketing Graduates

Students who finish Marketing program at West Virginia University work across a variety of fields. Here are the top-paying careers for Marketing graduates, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.