Marketing at Washington University in St Louis

If you plan to study marketing, take a look at what Washington University in St Louis has to offer and decide if the program is a good match for you. Get started with the following essential facts.

WUSTL is located in Saint Louis, Missouri and has a total student population of 15,449. In 2021, 93 marketing majors received their bachelor's degree from WUSTL.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

WUSTL Marketing Degrees Available

• Basic Certificate in Marketing (Less Than 1 Year)
• Bachelor’s Degree in Marketing

WUSTL Marketing Rankings

The following rankings from College Factual show how the marketing progam at WUSTL compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at WUSTL is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	1
	1
	3
	11
	64
	151
	163
	253
	469

In 2021, 0 student received their master’s degree in marketing from WUSTL. This is the #114 most popular school for marketing master’s degree candidates in the country.

Earnings of WUSTL Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at WUSTL is $61,582. This is 48% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at WUSTL

Take a look at the following statistics related to the make-up of the marketing majors at Washington University in St Louis.

WUSTL Marketing Bachelor’s Program

Of the 93 marketing students who graduated with a bachelor's degree in 2020-2021 from WUSTL, about 34% were men and 66% were women.

About 51% of those who receive a bachelor's degree in marketing at WUSTL are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 15% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Washington University in St Louis with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	15
Black or African American	8
Hispanic or Latino	14
White	47
International Students	5
Other Races/Ethnicities	4

WUSTL also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Washington University in St Louis. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	93

Related Majors

• Human Resource Management
• Entrepreneurial Studies
• Business/Managerial Economics
• Accounting
• Finance & Financial Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MO, the home state for Washington University in St Louis.

Occupation	Jobs in MO	Average Salary in MO
Market Research Analysts and Marketing Specialists	9,920	$65,360
Sales Managers	5,220	$133,570
Marketing Managers	2,530	$128,810
Business Professors	1,000	$101,240
Advertising and Promotions Managers	230	$128,040

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Bachrach44 under License

More about our data sources and methodologies.