Marketing at Washburn University

If you are interested in studying marketing, you may want to check out the program at Washburn University. The following information will help you decide if it is a good fit for you.

Washburn University is located in Topeka, Kansas and has a total student population of 5,880. In 2021, 29 marketing majors received their bachelor's degree from Washburn University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Washburn University Marketing Degrees Available

• Bachelor’s Degree in Marketing

Washburn University Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Washburn University performed in these rankings.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Washburn University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	386
	415
	422
	477
	483
	527
	583

Earnings of Washburn University Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Washburn University is $39,216. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at Washburn University

Take a look at the following statistics related to the make-up of the marketing majors at Washburn University.

Washburn University Marketing Bachelor’s Program

Of the 29 students who graduated with a bachelor’s in marketing from Washburn University in 2021, 62% were men and 38% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Washburn University since its program graduates 18% more men than average.

About 52% of those who receive a bachelor's degree in marketing at Washburn University are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 2% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Washburn University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	6
White	15
International Students	4
Other Races/Ethnicities	3

Washburn University also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Washburn University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	29

Related Majors

• General Business/Commerce
• Business Support & Assistant Services
• International Business
• Business/Managerial Economics
• Entrepreneurial Studies

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KS, the home state for Washburn University.

Occupation	Jobs in KS	Average Salary in KS
Market Research Analysts and Marketing Specialists	6,010	$64,910
Sales Managers	2,820	$147,230
Marketing Managers	1,640	$142,740
Business Professors	570	$90,730
Survey Researchers	130	$51,640

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Marion Doss under License

More about our data sources and methodologies.