Marketing at University of Wisconsin - Whitewater

If you plan to study marketing, take a look at what University of Wisconsin - Whitewater has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UW - Whitewater is located in Whitewater, Wisconsin and has a total student population of 11,989. Of the 848 students who graduated with a bachelor’s degree from University of Wisconsin - Whitewater in 2021, 153 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UW - Whitewater Marketing Degrees Available

• Basic Certificate in Marketing (Less Than 1 Year)
• Bachelor’s Degree in Marketing

UW - Whitewater Marketing Rankings

The following rankings from College Factual show how the marketing progam at UW - Whitewater compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UW - Whitewater is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	30
	45
	47
	52
	54
	82
	101
	134

How Much Do Marketing Graduates from UW - Whitewater Make?

The median salary of marketing students who receive their bachelor's degree at UW - Whitewater is $43,771. This is great news for graduates of the program, since this figure is 5% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at UW - Whitewater

Take a look at the following statistics related to the make-up of the marketing majors at University of Wisconsin - Whitewater.

UW - Whitewater Marketing Bachelor’s Program

In the 2020-2021 academic year, 153 students earned a bachelor's degree in marketing from UW - Whitewater. About 39% of these graduates were women and the other 61% were men. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at UW - Whitewater since its program graduates 16% more men than average.

About 90% of those who receive a bachelor's degree in marketing at UW - Whitewater are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Whitewater with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	1
Hispanic or Latino	6
White	138
International Students	1
Other Races/Ethnicities	5

UW - Whitewater also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from University of Wisconsin - Whitewater. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	153

Related Majors

• Other Business, Management & Marketing
• International Business
• Entrepreneurial Studies
• Human Resource Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Whitewater.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Thebox193 under License

More about our data sources and methodologies.