Marketing at University of West Alabama

If you are interested in studying marketing, you may want to check out the program at University of West Alabama. The following information will help you decide if it is a good fit for you.

University of West Alabama is located in Livingston, Alabama and approximately 5,734 students attend the school each year. In the 2020-2021 academic year, 5 students received a bachelor's degree in marketing from University of West Alabama.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

University of West Alabama Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at University of West Alabama

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, University of West Alabama does offer online courses in marketing for the following degree levels:

• Bachelor’s Degree

University of West Alabama Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how University of West Alabama performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at University of West Alabama is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	74
	122
	658
	740
	814
	927

Marketing Student Demographics at University of West Alabama

Take a look at the following statistics related to the make-up of the marketing majors at University of West Alabama.

University of West Alabama Marketing Bachelor’s Program

During the 2020-2021 academic year, 5 students graduated with a bachelor's degree in marketing from University of West Alabama. About 40% were men and 60% were women.

About 60% of those who receive a bachelor's degree in marketing at University of West Alabama are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 11% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of West Alabama with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	2
Hispanic or Latino	0
White	3
International Students	0
Other Races/Ethnicities	0

University of West Alabama also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at University of West Alabama. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	5

Related Majors

• Finance & Financial Management
• Management Information Systems
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for University of West Alabama.

Occupation	Jobs in AL	Average Salary in AL
Market Research Analysts and Marketing Specialists	3,780	$59,980
Sales Managers	2,390	$115,750
Business Professors	840	$98,110
Marketing Managers	770	$118,200
Advertising and Promotions Managers	50	$110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Jet Lowe under License

More about our data sources and methodologies.