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Marketing at University of the Incarnate Word

If you are interested in studying Marketing, consider the program at University of the Incarnate Word. We’ve gathered the following information to help you decide.

University of the Incarnate Word is located in San Antonio, TX.

For the most recent IPEDS reporting year, 23 marketing degrees were granted at University of the Incarnate Word.

Online & Distance Learning at University of the Incarnate Word

Online coursework is an option at University of the Incarnate Word. Of 7,047 students, 1,154 (16%) were enrolled entirely in distance education and 2,173 (31%) took at least some classes online.

Marketing Rankings at University of the Incarnate Word

Rankings can help you compare University of the Incarnate Word’s Marketing program against peer institutions.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Texas	#25 of 49
Best Schools (Quality)	Southwest (Region)	#36 of 69
Best Value	Texas	#38 of 49
Best Value	Southwest (Region)	#54 of 68
Best Schools (Quality)	Nationwide	#409 of 645
Best Value	Nationwide	#414 of 642

Student Demographics & Diversity

The following sections describe the diversity of Marketing graduates at University of the Incarnate Word, by degree type.

Program-wide, Marketing graduates at University of the Incarnate Word are 61% women (14) and 39% men (9).

Marketing Bachelor’s Program at University of the Incarnate Word

Of the 23 bachelor’s marketing graduates at University of the Incarnate Word, 61% were women (14) and 39% were men (9).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at University of the Incarnate Word.

Race / Ethnicity	Number of Graduates
White	5
Hispanic / Latino	17
International (Nonresident)	1

Minority students account for 74% of Marketing bachelor’s degree recipients at University of the Incarnate Word, higher than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at University of the Incarnate Word

This Marketing program at University of the Incarnate Word offers more specialized concentrations:

Concentration	Graduates
Marketing/Marketing Management	22
Other Marketing	1

Highest-Paying Careers for Marketing Graduates

Graduates of the Marketing program at University of the Incarnate Word pursue many career paths. Here are the top-paying careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.