Marketing at University of North Alabama

If you plan to study marketing, take a look at what University of North Alabama has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UNA is located in Florence, Alabama and has a total student population of 8,086. In the 2020-2021 academic year, 53 students received a bachelor's degree in marketing from UNA.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UNA Marketing Degrees Available

• Bachelor’s Degree in Marketing

UNA Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how UNA performed in these rankings.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UNA is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	44
	44
	204
	236
	261
	268
	305
	354
	425
	446
	513
	564

Earnings of UNA Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UNA is $39,312. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at UNA

Take a look at the following statistics related to the make-up of the marketing majors at University of North Alabama.

UNA Marketing Bachelor’s Program

For the most recent academic year available, 40% of marketing bachelor's degrees went to men and 60% went to women.

About 87% of those who receive a bachelor's degree in marketing at UNA are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of North Alabama with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	7
Hispanic or Latino	0
White	46
International Students	0
Other Races/Ethnicities	0

UNA also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of North Alabama. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	53

Related Majors

• Business/Managerial Economics
• Hospitality Management
• Management Information Systems
• Finance & Financial Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for University of North Alabama.

Occupation	Jobs in AL	Average Salary in AL
Market Research Analysts and Marketing Specialists	3,780	$59,980
Sales Managers	2,390	$115,750
Business Professors	840	$98,110
Marketing Managers	770	$118,200
Advertising and Promotions Managers	50	$110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By User:Altairisfar under License

More about our data sources and methodologies.