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Marketing at University of Iowa

What traits are you looking for in a school for Marketing, take a look at what University of Iowa. Get started with the following essential facts.

University of Iowa is in Iowa City, IA.

In the most recent year for which we have data, 306 marketing degrees were granted at University of Iowa.

Online Class Availability at University of Iowa

Distance learning is available at University of Iowa. Of 30,779 students, 3,028 (10%) were enrolled entirely in distance education and 13,742 (45%) took at least some classes online.

Marketing Rankings at University of Iowa

These rankings give you a sense of how University of Iowa’s Marketing program to other colleges that offer this major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Iowa	#2 of 12
Best Schools (Quality)	The Plains States (Region)	#4 of 65
Best Value	Iowa	#5 of 12
Best Value	The Plains States (Region)	#45 of 65
Best Schools (Quality)	Nationwide	#58 of 645
Best Value	Nationwide	#403 of 642

Earnings for Marketing Graduates from University of Iowa

Graduates of University of Iowa’s Marketing program earn the following amounts (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
1 year	$48,634
2 years	$46,589
3 years	$56,746
4 years	$63,149
5 years	$75,795

Is this above or below average for the school? Four years after graduating, Marketing graduates from University of Iowa take home a median $63,149, compared with $69,768 for all University of Iowa graduates — about 9% lower than the school-wide median.

Median Debt at Graduation

The median debt for Marketing graduates from University of Iowa comes in at $25,000.

Student Demographics & Diversity

Take a look at the composition of Marketing graduates at University of Iowa, broken down by degree level.

Across all degree levels, Marketing graduates at University of Iowa are 58% women (176) and 42% men (130).

Marketing Bachelor’s Program at University of Iowa

Among the 266 bachelor’s marketing degrees awarded at University of Iowa, 57% were women (151) and 43% were men (115).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at University of Iowa.

Race / Ethnicity	Number of Graduates
White	222
Hispanic / Latino	17
Black / African American	4
Asian	12
Two or More Races	4
International (Nonresident)	2
Unknown	5

Minority students account for 14% of Marketing bachelor’s degree recipients at University of Iowa, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at University of Iowa

The Marketing program at University of Iowa breaks down into more specific concentrations:

Concentration	Graduates
Marketing/Marketing Management	306

Highest-Paying Careers for Marketing Graduates

Students who finish Marketing program at University of Iowa work across a variety of fields. The table below ranks the highest-paying careers for Marketing graduates, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.