Marketing at University of Illinois Urbana-Champaign
What traits are you looking for in a school for Marketing, you may want to check out the program at University of Illinois Urbana-Champaign. Get started with the following essential facts.
University of Illinois Urbana-Champaign is located in Champaign, IL.
For the most recent IPEDS reporting year, 240 marketing degrees were granted at University of Illinois Urbana-Champaign.
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Online & Distance Learning at University of Illinois Urbana-Champaign
Distance learning is available at University of Illinois Urbana-Champaign. Among 59,238 students, 9,212 (16%) studied exclusively online and 24,831 (42%) took at least some classes online.
Marketing Rankings at University of Illinois Urbana-Champaign
Rankings can help you compare University of Illinois Urbana-Champaign’s Marketing program against other schools offering the same major.
Bachelor’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Illinois | #1 of 29 |
| Best Schools (Quality) | Great Lakes (Region) | #4 of 126 |
| Best Value | Illinois | #7 of 29 |
| Best Schools (Quality) | Nationwide | #14 of 645 |
| Best Value | Great Lakes (Region) | #30 of 125 |
| Best Value | Nationwide | #132 of 642 |
Master’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Illinois | #1 of 29 |
| Best Schools (Quality) | Great Lakes (Region) | #4 of 126 |
| Best Value | Illinois | #7 of 29 |
| Best Schools (Quality) | Nationwide | #14 of 645 |
| Best Value | Great Lakes (Region) | #30 of 125 |
| Best Value | Nationwide | #132 of 642 |
Earnings for Marketing Graduates from University of Illinois Urbana-Champaign
Those who finish University of Illinois Urbana-Champaign’s Marketing program earn the following amounts (per the U.S. Department of Education’s College Scorecard):
| Years After Graduation | Median Earnings |
|---|---|
| 1 year | $55,615 |
| 2 years | $59,029 |
| 3 years | $69,334 |
| 4 years | $78,864 |
| 5 years | $89,257 |
Is this above or below average for the school? Four years after graduating, Marketing graduates from University of Illinois Urbana-Champaign report median earnings of $78,864, compared with $91,048 for all University of Illinois Urbana-Champaign graduates — about 13% lower than the school-wide median.
Median Debt at Graduation
The median debt for Marketing graduates from University of Illinois Urbana-Champaign comes in at $20,000.
Student Demographics & Diversity
Below you’ll find the student demographics for Marketing graduates at University of Illinois Urbana-Champaign, by degree type.
Looking at the program as a whole, Marketing graduates at University of Illinois Urbana-Champaign are 63% women (152) and 37% men (88).
Marketing Bachelor’s Program at University of Illinois Urbana-Champaign
Among the 164 bachelor’s marketing degrees awarded at University of Illinois Urbana-Champaign, 70% were women (114) and 30% were men (50).
The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at University of Illinois Urbana-Champaign.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 71 |
| Hispanic / Latino | 26 |
| Black / African American | 9 |
| Asian | 42 |
| Two or More Races | 3 |
| International (Nonresident) | 11 |
| Unknown | 2 |
Minority students account for 49% of Marketing bachelor’s degree recipients at University of Illinois Urbana-Champaign, higher than the national average of 31%.*
Marketing Master’s Program at University of Illinois Urbana-Champaign
Among the 23 master’s marketing degrees awarded at University of Illinois Urbana-Champaign, 61% were women (14) and 39% were men (9).
The following table and chart show the race/ethnicity of Marketing master’s degree recipients at University of Illinois Urbana-Champaign.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 14 |
| Hispanic / Latino | 2 |
| Black / African American | 4 |
| Asian | 1 |
| Unknown | 2 |
Minority students account for 30% of Marketing master’s degree recipients at University of Illinois Urbana-Champaign, below the national average of 35%.*
*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.
More Specific Marketing Concentrations at University of Illinois Urbana-Champaign
This Marketing program at University of Illinois Urbana-Champaign offers more specialized concentrations:
| Concentration | Graduates |
|---|---|
| Marketing/Marketing Management | 187 |
| Digital Marketing. | 53 |
Top-Paying Careers for Marketing Graduates
Students who finish Marketing program at University of Illinois Urbana-Champaign work across a variety of fields. Here are the top-paying careers for Marketing majors, ordered by median annual salary:
| Occupation | Nationwide Median Wage |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Fundraisers | $118,069 |
| Advertising and Promotions Managers | $113,521 |
| Fundraising Managers | $90,350 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
| Sales Managers | $68,051 |
References
- IPEDS — Integrated Postsecondary Education Data System
- U.S. Department of Education — College Scorecard
- O*NET Online (Bureau of Labor Statistics)
- National Center for Education Statistics
More about our data sources and methodologies.