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Marketing at University of Dayton

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Marketing at University of Dayton

If you are interested in studying Marketing, take a look at what University of Dayton. We’ve gathered the following information to help you decide.

University of Dayton is in Dayton, OH.

For the most recent IPEDS reporting year, 171 marketing degrees were granted at University of Dayton.

Studying Online at University of Dayton

Many students take online classes at University of Dayton. Among 10,506 students, 729 (7%) studied exclusively online and 1,896 (18%) took at least some classes online.

Marketing Rankings at University of Dayton

Use these rankings to compare University of Dayton’s Marketing program against peer institutions.

Bachelor’s-Level Rankings

Ranking Scope Rank
Best Schools (Quality) Ohio #3 of 30
Best Schools (Quality) Great Lakes (Region) #8 of 126
Best Value Ohio #28 of 30
Best Schools (Quality) Nationwide #44 of 645
Best Value Great Lakes (Region) #121 of 125
Best Value Nationwide #570 of 642

Earnings for Marketing Graduates from University of Dayton

Graduates of University of Dayton’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):

Median earnings by years after graduation for Marketing at University of Dayton
Years After Graduation Median Earnings
1 year $47,795
2 years $49,179
3 years $58,386
4 years $69,513
5 years $79,547

Is this above or below average for the school? Four years after graduating, Marketing graduates from University of Dayton take home a median $69,513, compared with $66,617 for all University of Dayton graduates — about 4% higher than the school-wide median.

Marketing earnings compared with all majors at University of Dayton

Median Debt at Graduation

Median student loan debt for Marketing graduates from University of Dayton stands at $24,187.

Student Demographics & Diversity

Below you’ll find the diversity of Marketing graduates at University of Dayton, broken down by degree level.

Program-wide, Marketing graduates at University of Dayton are 49% women (83) and 51% men (88).

Marketing Bachelor’s Program at University of Dayton

Among the 171 bachelor’s marketing graduates at University of Dayton, 49% were women (83) and 51% were men (88).

University of Dayton gender breakdown of Marketing Bachelor's degree recipients

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at University of Dayton.

Race / Ethnicity Number of Graduates
White 145
Hispanic / Latino 12
Black / African American 3
Asian 3
Two or More Races 7
International (Nonresident) 1
Racial-ethnic diversity of Marketing majors at University of Dayton

Racial-ethnic minorities make up 15% of Marketing bachelor’s degree recipients at University of Dayton, below the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at University of Dayton

The Marketing program at University of Dayton includes the following sub-specializations:

Concentration Graduates
Marketing/Marketing Management 171

Highest-Paying Careers for Marketing Graduates

Those who complete Marketing program at University of Dayton pursue many career paths. Here are the best-paid careers for Marketing graduates, ordered by median annual salary:

Occupation Nationwide Median Wage
Market Research Analysts and Marketing Specialists $124,518
Fundraisers $118,069
Advertising and Promotions Managers $113,521
Fundraising Managers $90,350
Marketing Managers $90,143
Search Marketing Strategists $85,177
Sales Managers $68,051

References

More about our data sources and methodologies.

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