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Marketing/Marketing Management at The University of Texas at Tyler

If you are interested in studying Marketing/Marketing Management, consider the program at The University of Texas at Tyler. The following information will help you decide if it is a good fit for you.

The University of Texas at Tyler sits in Tyler, TX.

In the most recent year for which we have data, 67 marketing/marketing management graduations were recorded at The University of Texas at Tyler.

Online Class Availability at The University of Texas at Tyler

Many students take online classes at The University of Texas at Tyler. Of 10,362 students, 2,953 (28%) were enrolled entirely in distance education and 4,818 (46%) took at least some classes online.

Marketing/Marketing Management Rankings at The University of Texas at Tyler

Use these rankings to compare The University of Texas at Tyler’s Marketing/Marketing Management program against peer institutions.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Texas	#13 of 48
Best Value	Texas	#17 of 48
Best Schools (Quality)	Southwest (Region)	#20 of 67
Best Value	Southwest (Region)	#27 of 66
Best Value	Nationwide	#169 of 621
Best Schools (Quality)	Nationwide	#231 of 612

Student Demographics & Diversity

Take a look at the composition of Marketing/Marketing Management graduates at The University of Texas at Tyler, broken down by degree level.

Program-wide, Marketing/Marketing Management graduates at The University of Texas at Tyler are 76% women (51) and 24% men (16).

Marketing/Marketing Management Bachelor’s Program at The University of Texas at Tyler

Of the 49 bachelor’s marketing/marketing management graduates at The University of Texas at Tyler, 76% were women (37) and 24% were men (12).

The following table and chart show the race/ethnicity of Marketing/Marketing Management bachelor’s degree recipients at The University of Texas at Tyler.

Race / Ethnicity	Number of Graduates
White	34
Hispanic / Latino	10
Asian	1
Two or More Races	1
International (Nonresident)	1
Unknown	2

Minority students account for 24% of Marketing/Marketing Management bachelor’s degree recipients at The University of Texas at Tyler, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

Highest-Paying Careers for Marketing/Marketing Management Graduates

Graduates of the Marketing/Marketing Management program at The University of Texas at Tyler pursue many career paths. Below are the highest-paying careers for Marketing/Marketing Management majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.