Marketing at Santa Clara University
If you are interested in studying Marketing, consider the program at Santa Clara University. We’ve gathered the following information to help you decide.
Santa Clara University is located in Santa Clara, CA.
For the most recent IPEDS reporting year, 102 marketing graduations were recorded at Santa Clara University.
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Online & Distance Learning at Santa Clara University
Distance learning is available at Santa Clara University. Among 9,728 students, 500 (5%) studied exclusively online and 936 (10%) took at least some classes online.
Marketing Rankings at Santa Clara University
Rankings can help you compare Santa Clara University’s Marketing program against peer institutions.
Bachelor’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | California | #2 of 15 |
| Best Schools (Quality) | Far Western (Region) | #2 of 37 |
| Best Value | California | #15 of 15 |
| Best Schools (Quality) | Nationwide | #21 of 645 |
| Best Value | Far Western (Region) | #37 of 37 |
| Best Value | Nationwide | #642 of 642 |
Master’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | California | #2 of 15 |
| Best Schools (Quality) | Far Western (Region) | #2 of 37 |
| Best Value | California | #15 of 15 |
| Best Schools (Quality) | Nationwide | #21 of 645 |
| Best Value | Far Western (Region) | #37 of 37 |
| Best Value | Nationwide | #642 of 642 |
Earnings for Marketing Graduates from Santa Clara University
Those who finish Santa Clara University’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):
| Years After Graduation | Median Earnings |
|---|---|
| 1 year | $60,745 |
| 2 years | $56,867 |
| 3 years | $68,656 |
| 4 years | $79,997 |
| 5 years | $100,123 |
How does this compare to the school overall? Four years after graduating, Marketing graduates from Santa Clara University report median earnings of $79,997, compared with $110,779 for all Santa Clara University graduates — about 28% lower than the school-wide median.
Median Debt at Graduation
The median debt for Marketing graduates from Santa Clara University is $19,712.
Student Demographics & Diversity
The following sections describe the diversity of Marketing graduates at Santa Clara University, broken down by degree level.
Across all degree levels, Marketing graduates at Santa Clara University are 58% women (59) and 42% men (43).
Marketing Bachelor’s Program at Santa Clara University
Among the 74 bachelor’s marketing degrees awarded at Santa Clara University, 64% were women (47) and 36% were men (27).
The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Santa Clara University.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 27 |
| Hispanic / Latino | 10 |
| Black / African American | 2 |
| Asian | 16 |
| Two or More Races | 10 |
| International (Nonresident) | 6 |
| Unknown | 3 |
Minority students account for 51% of Marketing bachelor’s degree recipients at Santa Clara University, higher than the national average of 31%.*
Marketing Master’s Program at Santa Clara University
Among the 28 master’s marketing degrees awarded at Santa Clara University, 43% were women (12) and 57% were men (16).
The following table and chart show the race/ethnicity of Marketing master’s degree recipients at Santa Clara University.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 9 |
| Hispanic / Latino | 6 |
| Black / African American | 3 |
| Asian | 6 |
| Two or More Races | 2 |
| International (Nonresident) | 1 |
| Unknown | 1 |
Racial-ethnic minorities make up 61% of Marketing master’s degree recipients at Santa Clara University, above the national average of 35%.*
*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.
More Specific Marketing Concentrations at Santa Clara University
The Marketing program at Santa Clara University includes the following sub-specializations:
| Concentration | Graduates |
|---|---|
| Marketing/Marketing Management | 102 |
Highest-Paying Careers for Marketing Graduates
Those who complete Marketing program at Santa Clara University pursue many career paths. Here are the best-paid careers for Marketing majors, ordered by median annual salary:
| Occupation | Nationwide Median Wage |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Fundraisers | $118,069 |
| Advertising and Promotions Managers | $113,521 |
| Fundraising Managers | $90,350 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
| Sales Managers | $68,051 |
References
- IPEDS — Integrated Postsecondary Education Data System
- U.S. Department of Education — College Scorecard
- O*NET Online (Bureau of Labor Statistics)
- National Center for Education Statistics
More about our data sources and methodologies.
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