Marketing at Samford University

If you are interested in studying marketing, you may want to check out the program at Samford University. The following information will help you decide if it is a good fit for you.

Samford is located in Birmingham, Alabama and has a total student population of 5,729. In the 2020-2021 academic year, 56 students received a bachelor's degree in marketing from Samford.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Samford Marketing Degrees Available

• Bachelor’s Degree in Marketing

Samford Marketing Rankings

The following rankings from College Factual show how the marketing progam at Samford compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Samford is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	176
	210
	212
	228
	252
	259
	395
	429
	543
	566

Earnings of Samford Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Samford is $39,073. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Samford

Take a look at the following statistics related to the make-up of the marketing majors at Samford University.

Samford Marketing Bachelor’s Program

During the 2020-2021 academic year, 56 students graduated with a bachelor's degree in marketing from Samford. About 57% were men and 43% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Samford since its program graduates 13% more men than average.

About 88% of those who receive a bachelor's degree in marketing at Samford are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Samford University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	1
Hispanic or Latino	3
White	49
International Students	0
Other Races/Ethnicities	1

Samford also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Samford University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	56

Related Majors

• Entrepreneurial Studies
• Business/Managerial Economics
• Finance & Financial Management
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for Samford University.

Occupation	Jobs in AL	Average Salary in AL
Market Research Analysts and Marketing Specialists	3,780	$59,980
Sales Managers	2,390	$115,750
Business Professors	840	$98,110
Marketing Managers	770	$118,200
Advertising and Promotions Managers	50	$110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Sweetmoose6 under License

More about our data sources and methodologies.