Marketing at Old Dominion University

What traits are you looking for in a marketing school? To help you decide if Old Dominion University is right for you, we've gathered the following information about the school's marketing program.

Old Dominion is located in Norfolk, Virginia and approximately 24,286 students attend the school each year. Of the 632 students who graduated with a bachelor’s degree from Old Dominion University in 2021, 89 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Old Dominion Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at Old Dominion

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? Old Dominion offers distance education options for marketing at the following degree levels:

• Bachelor’s Degree

Old Dominion Marketing Rankings

The following rankings from College Factual show how the marketing progam at Old Dominion compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Old Dominion is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	16
	158
	173
	277
	488
	531
	587

How Much Do Marketing Graduates from Old Dominion Make?

The median salary of marketing students who receive their bachelor's degree at Old Dominion is $37,802. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at Old Dominion

Take a look at the following statistics related to the make-up of the marketing majors at Old Dominion University.

Old Dominion Marketing Bachelor’s Program

Of the 89 marketing students who graduated with a bachelor's degree in 2020-2021 from Old Dominion, about 44% were men and 56% were women.

About 51% of those who receive a bachelor's degree in marketing at Old Dominion are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 15% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Old Dominion University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	21
Hispanic or Latino	8
White	45
International Students	2
Other Races/Ethnicities	9

Old Dominion also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Old Dominion University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	89

Related Majors

• Business/Managerial Economics
• Finance & Financial Management
• Accounting
• Management Information Systems
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for Old Dominion University.

Occupation	Jobs in VA	Average Salary in VA
Market Research Analysts and Marketing Specialists	20,130	$75,050
Sales Managers	5,790	$170,760
Marketing Managers	4,980	$171,870
Survey Researchers	330	$59,410

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By D’Ana Knowles under License

More about our data sources and methodologies.