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Marketing at Northwood University

If you are interested in studying Marketing, consider the program at Northwood University. Get started with the following essential facts.

Northwood University sits in Midland, MI.

For the most recent IPEDS reporting year, 45 marketing graduations were recorded at Northwood University.

Online & Distance Learning at Northwood University

Distance learning is available at Northwood University. Among 2,409 students, 1,178 (49%) studied exclusively online and 618 (26%) took at least some classes online.

Marketing Rankings at Northwood University

Use these rankings to compare Northwood University’s Marketing program against other schools offering the same major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Michigan	#18 of 24
Best Value	Michigan	#23 of 23
Best Schools (Quality)	Great Lakes (Region)	#100 of 126
Best Value	Great Lakes (Region)	#112 of 125
Best Schools (Quality)	Nationwide	#467 of 645
Best Value	Nationwide	#523 of 642

Earnings for Marketing Graduates from Northwood University

Students who complete Northwood University’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
1 year	$42,054
2 years	$42,384
3 years	$46,338
4 years	$51,059
5 years	$57,494

Is this above or below average for the school? Four years after graduating, Marketing graduates from Northwood University report median earnings of $51,059, compared with $62,441 for all Northwood University graduates — about 18% lower than the school-wide median.

Median Debt at Graduation

Typical debt at graduation for Marketing graduates from Northwood University is $25,169.

Student Demographics & Diversity

Take a look at the composition of Marketing graduates at Northwood University, by degree type.

Looking at the program as a whole, Marketing graduates at Northwood University are 51% women (23) and 49% men (22).

Marketing Bachelor’s Program at Northwood University

Among the 45 bachelor’s marketing graduates at Northwood University, 51% were women (23) and 49% were men (22).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Northwood University.

Race / Ethnicity	Number of Graduates
White	37
Hispanic / Latino	3
Black / African American	1
Unknown	4

Minority students account for 9% of Marketing bachelor’s degree recipients at Northwood University, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Northwood University

The Marketing program at Northwood University includes the following sub-specializations:

Concentration	Graduates
Marketing/Marketing Management	43
Other Marketing	2

Highest-Paying Careers for Marketing Graduates

Students who finish Marketing program at Northwood University pursue many career paths. Here are the highest-paying careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.