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Marketing at Northwestern University

If you are interested in studying Marketing, you may want to check out the program at Northwestern University. We’ve gathered the following information to help you decide.

Northwestern University is located in Evanston, IL.

For the most recent IPEDS reporting year, 178 marketing graduations were recorded at Northwestern University.

Studying Online at Northwestern University

Online coursework is an option at Northwestern University. Among 23,856 students, 781 (3%) were enrolled entirely in distance education and 1,509 (6%) took at least some classes online.

Marketing Rankings at Northwestern University

Rankings can help you compare Northwestern University’s Marketing program against other schools offering the same major.

Master’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Great Lakes (Region)	#None of 126
Best Schools (Quality)	Illinois	#None of 29
Best Schools (Quality)	Nationwide	#None of 645
Best Value	Great Lakes (Region)	#None of 125
Best Value	Illinois	#None of 29
Best Value	Nationwide	#None of 642

Doctoral-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Great Lakes (Region)	#None of 126
Best Schools (Quality)	Illinois	#None of 29
Best Schools (Quality)	Nationwide	#None of 645
Best Value	Great Lakes (Region)	#None of 125
Best Value	Illinois	#None of 29
Best Value	Nationwide	#None of 642

Student Demographics & Diversity

Take a look at the composition of Marketing graduates at Northwestern University, broken down by degree level.

Across all degree levels, Marketing graduates at Northwestern University are 60% women (106) and 40% men (72).

Marketing Master’s Program at Northwestern University

Among the 174 master’s marketing degrees awarded at Northwestern University, 59% were women (102) and 41% were men (72).

The following table and chart show the race/ethnicity of Marketing master’s degree recipients at Northwestern University.

Race / Ethnicity	Number of Graduates
White	68
Hispanic / Latino	8
Black / African American	7
Asian	25
American Indian / Alaska Native	1
Two or More Races	3
International (Nonresident)	62

Minority students account for 25% of Marketing master’s degree recipients at Northwestern University, lower than the national average of 35%.*

Marketing Doctoral Program at Northwestern University

Among the 4 doctoral marketing graduates at Northwestern University, 100% were women (4) and 0% were men (0).

The following table and chart show the race/ethnicity of Marketing doctoral degree recipients at Northwestern University.

Race / Ethnicity	Number of Graduates
International (Nonresident)	4

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Northwestern University

The Marketing program at Northwestern University breaks down into more specific concentrations:

Concentration	Graduates
Marketing/Marketing Management	178

Highest-Paying Careers for Marketing Graduates

Graduates of the Marketing program at Northwestern University pursue many career paths. Here are the best-paid careers for Marketing graduates, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.