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Marketing at Michigan Technological University

What traits are you looking for in a school for Marketing, you may want to check out the program at Michigan Technological University. The following information will help you decide if it is a good fit for you.

Michigan Technological University is located in Houghton, MI.

For the most recent IPEDS reporting year, 9 marketing degrees were granted at Michigan Technological University.

Studying Online at Michigan Technological University

Online coursework is an option at Michigan Technological University. Of 7,403 students, 352 (5%) were enrolled entirely in distance education and 490 (7%) took at least some classes online.

Marketing Rankings at Michigan Technological University

These rankings give you a sense of how Michigan Technological University’s Marketing program against other schools offering the same major.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	Great Lakes (Region)	#None of 126
Best Schools (Quality)	Michigan	#None of 24
Best Schools (Quality)	Nationwide	#None of 645
Best Value	Great Lakes (Region)	#None of 125
Best Value	Michigan	#None of 23
Best Value	Nationwide	#None of 642

Earnings for Marketing Graduates from Michigan Technological University

Students who complete Michigan Technological University’s Marketing program earn the following amounts (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
2 years	$47,260
3 years	$50,062
4 years	$49,399
5 years	$62,635

How does this compare to the school overall? Four years after graduating, Marketing graduates from Michigan Technological University take home a median $49,399, compared with $80,904 for all Michigan Technological University graduates — about 39% lower than the school-wide median.

Student Demographics & Diversity

The following sections describe the student demographics for Marketing graduates at Michigan Technological University, by degree type.

Program-wide, Marketing graduates at Michigan Technological University are 56% women (5) and 44% men (4).

Marketing Bachelor’s Program at Michigan Technological University

Among the 9 bachelor’s marketing graduates at Michigan Technological University, 56% were women (5) and 44% were men (4).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Michigan Technological University.

Race / Ethnicity	Number of Graduates
White	6
Hispanic / Latino	1
International (Nonresident)	1
Unknown	1

Racial-ethnic minorities make up 11% of Marketing bachelor’s degree recipients at Michigan Technological University, lower than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Michigan Technological University

The Marketing program at Michigan Technological University includes the following sub-specializations:

Concentration	Graduates
Marketing/Marketing Management	9

Highest-Paying Careers for Marketing Graduates

Those who complete Marketing program at Michigan Technological University pursue many career paths. Below are the top-paying careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.