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Marketing at Lamar University

If you are interested in studying Marketing, you may want to check out the program at Lamar University. The following information will help you decide if it is a good fit for you.

Lamar University is in Beaumont, TX.

During the most recent reporting year, 30 marketing degrees were awarded at Lamar University.

Studying Online at Lamar University

Distance learning is available at Lamar University. Of 17,772 students, 10,722 (60%) studied exclusively online and 4,507 (25%) took at least some classes online.

Marketing Rankings at Lamar University

These rankings give you a sense of how Lamar University’s Marketing program against peer institutions.

Bachelor’s-Level Rankings

Ranking	Scope	Rank
Best Value	Texas	#20 of 49
Best Value	Southwest (Region)	#26 of 68
Best Schools (Quality)	Texas	#46 of 49
Best Schools (Quality)	Southwest (Region)	#65 of 69
Best Value	Nationwide	#202 of 642
Best Schools (Quality)	Nationwide	#601 of 645

Earnings for Marketing Graduates from Lamar University

Graduates of Lamar University’s Marketing program report the following median earnings (per the U.S. Department of Education’s College Scorecard):

Years After Graduation	Median Earnings
2 years	$38,289
4 years	$47,361
5 years	$46,162

Is this above or below average for the school? Four years after graduating, Marketing graduates from Lamar University take home a median $47,361, compared with $62,210 for all Lamar University graduates — about 24% lower than the school-wide median.

Student Demographics & Diversity

Take a look at the student demographics for Marketing graduates at Lamar University, by degree type.

Across all degree levels, Marketing graduates at Lamar University are 63% women (19) and 37% men (11).

Marketing Bachelor’s Program at Lamar University

Among the 30 bachelor’s marketing degrees awarded at Lamar University, 63% were women (19) and 37% were men (11).

The following table and chart show the race/ethnicity of Marketing bachelor’s degree recipients at Lamar University.

Race / Ethnicity	Number of Graduates
White	14
Hispanic / Latino	2
Black / African American	8
Asian	1
American Indian / Alaska Native	1
International (Nonresident)	4

Minority students account for 40% of Marketing bachelor’s degree recipients at Lamar University, higher than the national average of 31%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at Lamar University

The Marketing program at Lamar University breaks down into more specific concentrations:

Concentration	Graduates
Marketing/Marketing Management	30

Highest-Paying Careers for Marketing Graduates

Students who finish Marketing program at Lamar University go on to a range of careers. Below are the top-paying careers for Marketing graduates, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Fundraising Managers	$90,350
Marketing Managers	$90,143
Search Marketing Strategists	$85,177
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.