Marketing/Marketing Management at James Madison University
If you plan to study Marketing/Marketing Management, you may want to check out the program at James Madison University. The following information will help you decide if it is a good fit for you.
James Madison University is located in Harrisonburg, VA.
During the most recent reporting year, 168 marketing/marketing management degrees were granted at James Madison University.
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Online & Distance Learning at James Madison University
Distance learning is available at James Madison University. Of 22,740 students, 968 (4%) studied exclusively online and 6,368 (28%) took at least some classes online.
Marketing/Marketing Management Rankings at James Madison University
Rankings can help you compare James Madison University’s Marketing/Marketing Management program to other colleges that offer this major.
Bachelor’s-Level Rankings
| Ranking | Scope | Rank |
|---|---|---|
| Best Schools (Quality) | Virginia | #1 of 11 |
| Best Schools (Quality) | Southeast (Region) | #2 of 151 |
| Best Value | Virginia | #7 of 11 |
| Best Schools (Quality) | Nationwide | #16 of 612 |
| Best Value | Southeast (Region) | #109 of 152 |
| Best Value | Nationwide | #397 of 621 |
Student Demographics & Diversity
Take a look at the student demographics for Marketing/Marketing Management graduates at James Madison University, by degree type.
Across all degree levels, Marketing/Marketing Management graduates at James Madison University are 55% women (93) and 45% men (75).
Marketing/Marketing Management Bachelor’s Program at James Madison University
Of the 168 bachelor’s marketing/marketing management graduates at James Madison University, 55% were women (93) and 45% were men (75).
The following table and chart show the race/ethnicity of Marketing/Marketing Management bachelor’s degree recipients at James Madison University.
| Race / Ethnicity | Number of Graduates |
|---|---|
| White | 139 |
| Hispanic / Latino | 13 |
| Black / African American | 2 |
| Asian | 9 |
| Two or More Races | 5 |
Racial-ethnic minorities make up 17% of Marketing/Marketing Management bachelor’s degree recipients at James Madison University, lower than the national average of 31%.*
*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.
Highest-Paying Careers for Marketing/Marketing Management Graduates
Those who complete Marketing/Marketing Management program at James Madison University go on to a range of careers. Here are the highest-paying careers for Marketing/Marketing Management majors, ordered by median annual salary:
| Occupation | Nationwide Median Wage |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Fundraisers | $118,069 |
| Advertising and Promotions Managers | $113,521 |
| Fundraising Managers | $90,350 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
| Sales Managers | $68,051 |
References
- IPEDS — Integrated Postsecondary Education Data System
- U.S. Department of Education — College Scorecard
- O*NET Online (Bureau of Labor Statistics)
- National Center for Education Statistics
More about our data sources and methodologies.
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