Marketing at Idaho State University

What traits are you looking for in a marketing school? To help you decide if Idaho State University is right for you, we've gathered the following information about the school's marketing program.

ISU is located in Pocatello, Idaho and approximately 11,766 students attend the school each year. Of the 219 students who graduated with a bachelor’s degree from Idaho State University in 2021, 33 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

ISU Marketing Degrees Available

• Bachelor’s Degree in Marketing

ISU Marketing Rankings

The following rankings from College Factual show how the marketing progam at ISU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at ISU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	67
	67
	188
	188
	364
	416
	583
	596
	675
	728

How Much Do Marketing Graduates from ISU Make?

The median salary of marketing students who receive their bachelor's degree at ISU is $40,213. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at ISU

Take a look at the following statistics related to the make-up of the marketing majors at Idaho State University.

ISU Marketing Bachelor’s Program

Of the 33 marketing students who graduated with a bachelor's degree in 2020-2021 from ISU, about 61% were men and 39% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at ISU since its program graduates 16% more men than average.

About 67% of those who receive a bachelor's degree in marketing at ISU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Idaho State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	5
White	22
International Students	2
Other Races/Ethnicities	3

ISU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at Idaho State University. The completion numbers here include all graduates who receive any type of degree in this field from Idaho State University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	33

Related Majors

• Taxation
• Business Support & Assistant Services
• General Business/Commerce
• Finance & Financial Management
• Human Resource Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for Idaho State University.

Occupation	Jobs in ID	Average Salary in ID
Market Research Analysts and Marketing Specialists	1,700	$53,500
Sales Managers	1,650	$103,780
Marketing Managers	960	$105,210
Business Professors	380	$84,330
Advertising and Promotions Managers	130	$66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Staplegunther under License

More about our data sources and methodologies.