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Marketing at Drake University

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Marketing at Drake University

If you are interested in studying marketing, you may want to check out the program at Drake University. The following information will help you decide if it is a good fit for you.

Drake is located in Des Moines, Iowa and approximately 4,774 students attend the school each year. In 2021, 42 marketing majors received their bachelor's degree from Drake.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Drake Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Drake Marketing Rankings

The following rankings from College Factual show how the marketing progam at Drake compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Drake is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
42
57
83
119
242
317
506

Earnings of Drake Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Drake is $45,816. This is great news for graduates of the program, since this figure is 10% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at Drake

Take a look at the following statistics related to the make-up of the marketing majors at Drake University.

Drake Marketing Bachelor’s Program

48% Women
24% Racial-Ethnic Minorities*
Of the 42 marketing students who graduated with a bachelor's degree in 2020-2021 from Drake, about 52% were men and 48% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Drake since its program graduates 8% more men than average.

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About 74% of those who receive a bachelor's degree in marketing at Drake are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Drake University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 3
Hispanic or Latino 3
White 31
International Students 1
Other Races/Ethnicities 3

Drake also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Drake University. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 42

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IA, the home state for Drake University.

Occupation Jobs in IA Average Salary in IA
Market Research Analysts and Marketing Specialists 4,970 $59,270
Sales Managers 3,200 $117,170
Marketing Managers 2,470 $109,450
Business Professors 1,110 $114,450
Advertising and Promotions Managers 200 $113,030

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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