Marketing at Central Connecticut State University

What traits are you looking for in a marketing school? To help you decide if Central Connecticut State University is right for you, we've gathered the following information about the school's marketing program.

CCSU is located in New Britain, Connecticut and has a total student population of 10,652. In 2021, 83 marketing majors received their bachelor's degree from CCSU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

CCSU Marketing Degrees Available

• Bachelor’s Degree in Marketing

CCSU Marketing Rankings

The following rankings from College Factual show how the marketing progam at CCSU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at CCSU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	170
	182
	184
	216
	359
	579
	663
	709

Earnings of CCSU Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at CCSU is $41,280. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at CCSU

Take a look at the following statistics related to the make-up of the marketing majors at Central Connecticut State University.

CCSU Marketing Bachelor’s Program

In the 2020-2021 academic year, 83 students earned a bachelor's degree in marketing from CCSU. About 40% of these graduates were women and the other 60% were men. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at CCSU since its program graduates 16% more men than average.

About 72% of those who receive a bachelor's degree in marketing at CCSU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Central Connecticut State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	9
Hispanic or Latino	8
White	60
International Students	2
Other Races/Ethnicities	2

CCSU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at Central Connecticut State University. The completion numbers here include all graduates who receive any type of degree in this field from Central Connecticut State University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	83

Related Majors

• Management Sciences & Quantitative Methods
• Hospitality Management
• Management Information Systems
• Construction Management
• Finance & Financial Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CT, the home state for Central Connecticut State University.

Occupation	Jobs in CT	Average Salary in CT
Market Research Analysts and Marketing Specialists	7,410	$77,010
Sales Managers	6,850	$152,760
Marketing Managers	5,920	$154,810
Business Professors	990	$95,670
Survey Researchers	310	$51,740

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Sage Ross under License

More about our data sources and methodologies.