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Marketing/Marketing Management, General at American University

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Marketing/Marketing Management, General at American University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at American University stacks up to those at other schools.

The American University is located in Washington, District of Columbia and approximately 14,318 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

The American University Marketing/Marketing Management, General Degrees Available

  • Master’s Degree in Marketing Management

The American University Marketing/Marketing Management, General Rankings

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Marketing Management Student Demographics at The American University

Take a look at the following statistics related to the make-up of the marketing management majors at American University.

The American University Marketing/Marketing Management, General Master’s Program

90% Women
30% Racial-Ethnic Minorities*
During the 2018-2019 academic year, 20 students graduated with a master's degree in marketing management from The American University. About 10% were men and 90% were women.

The American University Gender Breakdown of Marketing/Marketing Management, General Master's Degree Grads

In the marketing management master's program at this school, racial-ethnic minorities make up 30% of degree recipients. That is 3% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from American University with a master's in marketing management.

Racial-Ethnic Diversity of Marketing/Marketing Management, General Majors at American University
Race/Ethnicity Number of Students
Asian 0
Black or African American 2
Hispanic or Latino 1
White 6
International Students 8
Other Races/Ethnicities 3

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DC, the home state for American University.

Occupation Jobs in DC Average Salary in DC
Market Research Analysts and Marketing Specialists 6,930 $79,770
Marketing Managers 1,990 $165,640
Sales Managers 1,020 $132,870
Business Professors 640 $115,320
Advertising and Promotions Managers 140 $143,600

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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