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Retail Salesperson

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What Do Retail Salesperson Do?

Position Description Sell merchandise, such as furniture, motor vehicles, appliances, or apparel to consumers.

Daily Life Of a Retail Salesperson

  • Demonstrate use or operation of merchandise.
  • Help customers try on or fit merchandise.
  • Exchange merchandise for customers and accept returns.
  • Sell or arrange for delivery, insurance, financing, or service contracts for merchandise.
  • Greet customers and ascertain what each customer wants or needs.
  • Prepare sales slips or sales contracts.

Things a Retail Salesperson Should Know How to Do

When polled, Retail Salespersons say the following skills are most frequently used in their jobs:

Persuasion: Persuading others to change their minds or behavior.

Active Listening: Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Speaking: Talking to others to convey information effectively.

Service Orientation: Actively looking for ways to help people.

Negotiation: Bringing others together and trying to reconcile differences.

Social Perceptiveness: Being aware of others’ reactions and understanding why they react as they do.

Types of Retail Salesperson

  • Coupon Redemption Clerk
  • General Hardware Salesperson
  • Musical Instruments and Accessories Salesperson
  • Drapery Estimator
  • Haberdasher

Job Demand for Retail Salespersons

In the United States, there were 4,602,500 jobs for Retail Salesperson in 2016. New jobs are being produced at a rate of 1.7% which is below the national average. The Bureau of Labor Statistics predicts 79,600 new jobs for Retail Salesperson by 2026. There will be an estimated 670,300 positions for Retail Salesperson per year.


The states with the most job growth for Retail Salesperson are Nevada, Utah, and Colorado. Watch out if you plan on working in Maine, Vermont, or Kansas. These states have the worst job growth for this type of profession.

Retail Salesperson Salary

The salary for Retail Salespersons ranges between about $18,400 and $41,530 a year.


Retail Salespersons who work in District of Columbia, Washington, or Hawaii, make the highest salaries.

How much do Retail Salespersons make in each U.S. state?

State Annual Mean Salary
Alabama $26,770
Alaska $30,060
Arizona $27,050
Arkansas $25,610
California $31,460
Colorado $30,860
Connecticut $32,910
Delaware $26,330
District of Columbia $37,510
Florida $26,790
Georgia $25,510
Hawaii $30,530
Idaho $27,710
Illinois $28,710
Indiana $26,040
Iowa $26,870
Kansas $27,390
Kentucky $25,700
Louisiana $25,420
Maine $28,310
Maryland $27,740
Massachusetts $30,290
Michigan $27,440
Minnesota $29,190
Mississippi $25,780
Missouri $28,030
Montana $28,500
Nebraska $27,380
Nevada $28,180
New Hampshire $28,610
New Jersey $29,180
New Mexico $27,060
New York $30,100
North Carolina $26,190
North Dakota $32,830
Ohio $28,260
Oklahoma $27,940
Oregon $30,590
Pennsylvania $27,350
Rhode Island $31,630
South Carolina $26,420
South Dakota $29,450
Tennessee $27,790
Texas $26,840
Utah $27,570
Vermont $30,930
Virginia $27,310
Washington $34,500
West Virginia $25,400
Wisconsin $26,540
Wyoming $28,280

What Tools do Retail Salespersons Use?

Below is a list of the types of tools and technologies that Retail Salespersons may use on a daily basis:

  • Microsoft Excel
  • Microsoft Word
  • Microsoft Office
  • Microsoft PowerPoint
  • Microsoft Outlook
  • Microsoft Access
  • Data entry software
  • SAP
  • Microsoft Windows
  • Autodesk AutoCAD
  • Adobe Systems Adobe Acrobat
  • Microsoft SharePoint
  • Adobe Systems Adobe Photoshop
  • Microsoft Dynamics
  • Facebook
  • IBM Notes
  • Google Docs
  • FileMaker Pro
  • Adobe Systems Adobe Illustrator
  • Intuit QuickBooks

How do I Become a Retail Salesperson?

Are there Retail Salespersons education requirements?


How Long Does it Take to Become a Retail Salesperson?


Where Retail Salespersons Are Employed


Below are examples of industries where Retail Salespersons work:


Those who work as a Retail Salesperson sometimes switch careers to one of these choices:


Image Credit: via

More about our data sources and methodologies.

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