2026 Best Value Marketing Master’s Degree Schools
Looking for the best-value Marketing master’s degree programs in the United States? Our ranking highlights 1178 colleges by value — the balance of cost and student outcomes, using our 2026 methodology. Each school below is scored on factors such as tuition, student debt, and post-graduation earnings to surface the strongest return on investment.
So you can compare your options, Business Degree Central reviewed schools to build this 2026 value ranking, drawing primarily on U.S. Department of Education data (IPEDS and College Scorecard). View our full ranking methodology.
Top 25 Best-Value Marketing Master’s Degree Schools in the United States
Learn more about these high-value schools below:
Leading the list is La Salle University, our #1 best-value Marketing school in the United States. La Salle University is a private not-for-profit school based in Philadelphia, PA. In-state tuition and fees average $37,800. La Salle University Marketing students take on a median of $23,750 in debt. Median earnings reach $67,416 ten years out. That is a strong return on a $23,750 median debt. The acceptance rate is 97%. See the full La Salle University profile
Inter American University Of Puerto Rico Ponce came in at #2 on this year's best-value Marketing ranking in the United States. This private not-for-profit school is set in Mercedita, PR. Expect in-state tuition and fees of around $5,780. Typical Marketing student debt is $7,869. Median earnings reach $26,721 ten years out. That is a strong return on a $7,869 median debt. Roughly 34% of applicants are accepted. Read more about Inter American University Of Puerto Rico Ponce
University Of Scranton came in at #3 on this year's best-value Marketing ranking in the United States. This private not-for-profit school is set in Scranton, PA. Expect in-state tuition and fees of around $53,777. Graduates carry a median of $26,000 in student loans. Median earnings reach $74,652 ten years out. That is a strong return on a $26,000 median debt. About 81% of those who apply are admitted. Get the full University Of Scranton report
Xavier University came in at #4 on this year's best-value Marketing ranking in the United States. Based in Cincinnati, OH, Xavier University is a private not-for-profit institution. Students from in state pay about $49,425 in tuition and fees. Xavier University Marketing students take on a median of $26,466 in debt. Ten years after enrolling, students earn a median of $64,873. That is a strong return on a $26,466 median debt. Xavier University admits about 86% of applicants. Read the full report on Xavier University
The strong cost-to-outcome balance at West Texas A And M University earned it the #5 place in the United States. Based in Canyon, TX, West Texas A And M University is a public institution. Expect in-state tuition and fees of around $9,101, compared with $10,996 for out-of-state students. West Texas A And M University Marketing students take on a median of $23,050 in debt. A decade after starting, students earn a median of $50,741. Weighed against typical debt, the earnings make a compelling case for value. Roughly 99% of applicants are accepted. Read more about West Texas A And M University
Northern Illinois University ranked #6 on our 2026 list of the best-value Marketing schools. Set in Dekalb, IL, Northern Illinois University is a public institution. In-state tuition and fees average $13,060. Typical Marketing student debt is $23,875. Graduates go on to earn a median of $57,808 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. About 70% of those who apply are admitted. Get the full Northern Illinois University report
Southern Illinois University Edwardsville landed the #7 spot for value in the United States this year. Based in Edwardsville, IL, Southern Illinois University Edwardsville is a public institution. In-state tuition and fees run about $12,092. Typical Marketing student debt is $23,917. A decade after starting, students earn a median of $56,346. Set against $23,917 in median debt, that is a healthy payoff. Southern Illinois University Edwardsville admits about 98% of applicants. More on Southern Illinois University Edwardsville
Fitchburg State University offered strong value this year, earning the #8 position. Located in Fitchburg, MA, Fitchburg State University is a public institution. In-state tuition and fees run about $11,346, while out-of-state students pay about $17,426. Graduates carry a median of $25,840 in student loans. Ten years after enrolling, students earn a median of $53,874. That is a strong return on a $25,840 median debt. Fitchburg State University admits about 87% of applicants. Read the full report on Fitchburg State University
Lindenwood University offered strong value this year, earning the #8 position. Based in Saint Charles, MO, Lindenwood University is a private not-for-profit institution. Students from in state pay about $21,600 in tuition and fees. Typical Marketing student debt is $27,000. A decade after starting, students earn a median of $53,278. That is a strong return on a $27,000 median debt. Lindenwood University has an acceptance rate of 57%. Get the full Lindenwood University report
Inter American University Of Puerto Rico Metro placed #10 among the best-value Marketing schools in the United States. Located in San Juan, PR, Inter American University Of Puerto Rico Metro is a private not-for-profit institution. The average in-state cost of tuition and fees is $5,780. The median Marketing program debt is $8,666. Graduates go on to earn a median of $30,821 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. About 70% of those who apply are admitted. See the full Inter American University Of Puerto Rico Metro profile
Santa Clara University ranked #11 on our 2026 list of the best-value Marketing schools. Set in Santa Clara, CA, Santa Clara University is a private not-for-profit institution. Expect in-state tuition and fees of around $61,293. Students borrow a median of $19,712 to complete their Marketing program here. Median earnings reach $109,183 ten years out. Set against $19,712 in median debt, that is a healthy payoff. Santa Clara University admits about 48% of applicants. Get the full Santa Clara University report
Concordia University Wisconsin placed #12 among the best-value Marketing schools in the United States. Based in Mequon, WI, Concordia University Wisconsin is a private not-for-profit institution. The average in-state cost of tuition and fees is $35,470. Graduates carry a median of $26,000 in student loans. Concordia University Wisconsin alumni report median earnings of $56,075 a decade after entry. That is a strong return on a $26,000 median debt. The acceptance rate is 78%. More on Concordia University Wisconsin
Saint Josephs University ranked #13 on our 2026 list of the best-value Marketing schools. Set in Philadelphia, PA, Saint Josephs University is a private not-for-profit institution. In-state tuition and fees average $53,260. Graduates carry a median of $26,149 in student loans. Median earnings reach $86,881 ten years out. Set against $26,149 in median debt, that is a healthy payoff. Saint Josephs University admits about 89% of applicants. More on Saint Josephs University
Oklahoma Christian University came in at #14 in this year's value ranking. Set in Edmond, OK, Oklahoma Christian University is a private not-for-profit institution. In-state tuition and fees run about $27,180. The median Marketing program debt is $21,500. Ten years after enrolling, students earn a median of $49,203. Weighed against typical debt, the earnings make a compelling case for value. Oklahoma Christian University has an acceptance rate of 96%. See the full Oklahoma Christian University profile
Universidad Metropolitana ranked #15 on our 2026 list of the best-value Marketing schools. Universidad Metropolitana is a private not-for-profit school based in San Juan, PR. Students from in state pay about $7,750 in tuition and fees. Universidad Metropolitana Marketing students take on a median of $22,079 in debt. Universidad Metropolitana alumni report median earnings of $24,490 a decade after entry. Set against $22,079 in median debt, that is a healthy payoff. Read more about Universidad Metropolitana
University Of Wisconsin Madison placed #16 among the best-value Marketing schools in the United States. Based in Madison, WI, University Of Wisconsin Madison is a public institution. Expect in-state tuition and fees of around $11,603, compared with $42,103 for out-of-state students. The median Marketing program debt is $20,500. Graduates go on to earn a median of $73,792 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. About 45% of those who apply are admitted. Get the full University Of Wisconsin Madison report
Fairleigh Dickinson University Metropolitan Campus landed the #17 spot for value in the United States this year. Based in Teaneck, NJ, Fairleigh Dickinson University Metropolitan Campus is a private not-for-profit institution. In-state tuition and fees average $37,010. Typical Marketing student debt is $25,000. Fairleigh Dickinson University Metropolitan Campus alumni report median earnings of $57,273 a decade after entry. Set against $25,000 in median debt, that is a healthy payoff. About 91% of those who apply are admitted. More on Fairleigh Dickinson University Metropolitan Campus
Aurora University offered strong value this year, earning the #18 position. Set in Aurora, IL, Aurora University is a private not-for-profit institution. In-state tuition and fees run about $29,170. Aurora University Marketing students take on a median of $22,900 in debt. Aurora University alumni report median earnings of $58,709 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Aurora University has an acceptance rate of 81%. Read the full report on Aurora University
Liberty University offered strong value this year, earning the #19 position. Liberty University is a private not-for-profit school based in Lynchburg, VA. Expect in-state tuition and fees of around $16,173. Students borrow a median of $27,414 to complete their Marketing program here. A decade after starting, students earn a median of $44,813. That is a strong return on a $27,414 median debt. The acceptance rate is 99%. See the full Liberty University profile
Lehigh University came in at #20 in this year's value ranking. This private not-for-profit school is set in Bethlehem, PA. Students from in state pay about $64,980 in tuition and fees. The median Marketing program debt is $20,534. Ten years after enrolling, students earn a median of $105,584. Weighed against typical debt, the earnings make a compelling case for value. Lehigh University has an acceptance rate of 26%. Read more about Lehigh University
Walsh College Of Accountancy And Business Administration placed #21 among the best-value Marketing schools in the United States. Walsh College Of Accountancy And Business Administration is a private not-for-profit school based in Troy, MI. Students from in state pay about $22,629 in tuition and fees. Students borrow a median of $15,150 to complete their Marketing program here. Ten years after enrolling, students earn a median of $72,081. Set against $15,150 in median debt, that is a healthy payoff. Get the full Walsh College Of Accountancy And Business Administration report
Bellevue University ranked #22 on our 2026 list of the best-value Marketing schools. Based in Bellevue, NE, Bellevue University is a private not-for-profit institution. Expect in-state tuition and fees of around $12,873. Bellevue University Marketing students take on a median of $27,750 in debt. Median earnings reach $61,289 ten years out. That is a strong return on a $27,750 median debt. See the full Bellevue University profile
Anderson University Sc ranked #23 on our 2026 list of the best-value Marketing schools. Anderson University Sc is a private not-for-profit school based in Anderson, SC. The average in-state cost of tuition and fees is $34,970. Students borrow a median of $25,250 to complete their Marketing program here. Anderson University Sc alumni report median earnings of $42,101 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Roughly 55% of applicants are accepted. Get the full Anderson University Sc report
Grand Canyon University offered strong value this year, earning the #24 position. Set in Phoenix, AZ, Grand Canyon University is a private for-profit institution. Students from in state pay about $18,508 in tuition and fees. Students borrow a median of $24,919 to complete their Marketing program here. Median earnings reach $42,186 ten years out. That is a strong return on a $24,919 median debt. Roughly 79% of applicants are accepted. Get the full Grand Canyon University report
Tiffin University landed the #25 spot for value in the United States this year. Based in Tiffin, OH, Tiffin University is a private not-for-profit institution. In-state tuition and fees average $34,790. Graduates carry a median of $27,000 in student loans. Graduates go on to earn a median of $35,942 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 80%. More on Tiffin University
Rest of the Top 50 Best-Value Marketing Master’s Degree Schools in the United States
These schools rounded out the top of this year’s value ranking:
Texas Tech University came in at #26 in this year's value ranking. Set in Lubbock, TX, Texas Tech University is a public institution. The average in-state cost of tuition and fees is $11,852, while out-of-state students pay about $24,157. The median Marketing program debt is $21,117. Graduates go on to earn a median of $62,454 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. About 73% of those who apply are admitted. More on Texas Tech University
Depaul University came in at #27 in this year's value ranking. Based in Chicago, IL, Depaul University is a private not-for-profit institution. In-state tuition and fees average $45,405. Depaul University Marketing students take on a median of $25,000 in debt. Ten years after enrolling, students earn a median of $68,751. Set against $25,000 in median debt, that is a healthy payoff. Roughly 76% of applicants are accepted. See the full Depaul University profile
Webster University ranked #28 on our 2026 list of the best-value Marketing schools. This private not-for-profit school is set in Saint Louis, MO. The average in-state cost of tuition and fees is $31,750. Webster University Marketing students take on a median of $25,939 in debt. Ten years after enrolling, students earn a median of $50,876. Set against $25,939 in median debt, that is a healthy payoff. The acceptance rate is 86%. Read more about Webster University
University Of Houston came in at #29 in this year's value ranking. University Of Houston is a public school based in Houston, TX. In-state tuition and fees average $9,717, while out-of-state students pay about $22,547. Students borrow a median of $17,370 to complete their Marketing program here. University Of Houston alumni report median earnings of $62,377 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. University Of Houston admits about 74% of applicants. See the full University Of Houston profile
University Of Akron Main Campus came in at #30 in this year's value ranking. University Of Akron Main Campus is a public school based in Akron, OH. In-state tuition and fees average $13,135, compared with $20,815 for out-of-state students. The median Marketing program debt is $25,000. Median earnings reach $46,600 ten years out. Weighed against typical debt, the earnings make a compelling case for value. University Of Akron Main Campus admits about 60% of applicants. Get the full University Of Akron Main Campus report
The University Of Tampa ranked #31 on our 2026 list of the best-value Marketing schools. This private not-for-profit school is set in Tampa, FL. In-state tuition and fees run about $34,408. Typical Marketing student debt is $26,000. Graduates go on to earn a median of $59,436 ten years after entry. That is a strong return on a $26,000 median debt. Roughly 40% of applicants are accepted. More on The University Of Tampa
Texas A And M University College Station came in at #32 in this year's value ranking. Texas A And M University College Station is a public school based in College Station, TX. In-state tuition and fees run about $12,995, compared with $40,124 for out-of-state students. The median Marketing program debt is $19,896. Ten years after enrolling, students earn a median of $72,097. Set against $19,896 in median debt, that is a healthy payoff. Roughly 57% of applicants are accepted. Read more about Texas A And M University College Station
Loyola University Chicago landed the #33 spot for value in the United States this year. This private not-for-profit school is set in Chicago, IL. In-state tuition and fees run about $53,710. Students borrow a median of $25,000 to complete their Marketing program here. Ten years after enrolling, students earn a median of $71,530. That is a strong return on a $25,000 median debt. The acceptance rate is 82%. Read the full report on Loyola University Chicago
California Lutheran University came in at #34 in this year's value ranking. Based in Thousand Oaks, CA, California Lutheran University is a private not-for-profit institution. In-state tuition and fees run about $52,560. California Lutheran University Marketing students take on a median of $22,727 in debt. California Lutheran University alumni report median earnings of $68,712 a decade after entry. That is a strong return on a $22,727 median debt. About 76% of those who apply are admitted. Get the full California Lutheran University report
University Of Illinois At Urbana Champaign ranked #35 on our 2026 list of the best-value Marketing schools. University Of Illinois At Urbana Champaign is a public school based in Champaign, IL. In-state tuition and fees run about $18,267, compared with $40,096 for out-of-state students. Graduates carry a median of $20,000 in student loans. Graduates go on to earn a median of $81,054 ten years after entry. Set against $20,000 in median debt, that is a healthy payoff. University Of Illinois At Urbana Champaign admits about 42% of applicants. Get the full University Of Illinois At Urbana Champaign report
Golden Gate University San Francisco came in at #36 in this year's value ranking. Based in San Francisco, CA, Golden Gate University San Francisco is a private not-for-profit institution. The average in-state cost of tuition and fees is $11,343. Graduates carry a median of $33,968 in student loans. A decade after starting, students earn a median of $87,434. Weighed against typical debt, the earnings make a compelling case for value. More on Golden Gate University San Francisco
University Of Pennsylvania ranked #37 on our 2026 list of the best-value Marketing schools. Based in Philadelphia, PA, University Of Pennsylvania is a private not-for-profit institution. In-state tuition and fees run about $68,686. The median Marketing program debt is $17,412. Graduates go on to earn a median of $111,371 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. University Of Pennsylvania admits about 5% of applicants. See the full University Of Pennsylvania profile
Southern Adventist University offered strong value this year, earning the #38 position. Southern Adventist University is a private not-for-profit school based in Collegedale, TN. In-state tuition and fees average $27,300. Southern Adventist University Marketing students take on a median of $25,498 in debt. Ten years after enrolling, students earn a median of $53,723. Set against $25,498 in median debt, that is a healthy payoff. Southern Adventist University has an acceptance rate of 66%. Read the full report on Southern Adventist University
Regis University offered strong value this year, earning the #39 position. Regis University is a private not-for-profit school based in Denver, CO. The average in-state cost of tuition and fees is $28,140. The median Marketing program debt is $31,773. Ten years after enrolling, students earn a median of $72,105. Set against $31,773 in median debt, that is a healthy payoff. Roughly 86% of applicants are accepted. See the full Regis University profile
Texas State University San Marcos placed #39 among the best-value Marketing schools in the United States. Texas State University San Marcos is a public school based in San Marcos, TX. Students from in state pay about $11,450 in tuition and fees, while out-of-state students pay about $22,930. Typical Marketing student debt is $21,500. Graduates go on to earn a median of $56,906 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. Roughly 89% of applicants are accepted. Read more about Texas State University San Marcos
Brenau University landed the #41 spot for value in the United States this year. Brenau University is a private not-for-profit school based in Gainesville, GA. Expect in-state tuition and fees of around $33,757. Typical Marketing student debt is $36,299. Brenau University alumni report median earnings of $54,003 a decade after entry. Set against $36,299 in median debt, that is a healthy payoff. The acceptance rate is 88%. See the full Brenau University profile
Florida Institute Of Technology Online landed the #42 spot for value in the United States this year. Florida Institute Of Technology Online is a private not-for-profit school based in Melbourne, FL. In-state tuition and fees average $12,780. Graduates carry a median of $31,000 in student loans. A decade after starting, students earn a median of $43,137. Weighed against typical debt, the earnings make a compelling case for value. Roughly 40% of applicants are accepted. Read more about Florida Institute Of Technology Online
Lasell College landed the #43 spot for value in the United States this year. Lasell College is a private not-for-profit school based in Newton, MA. In-state tuition and fees run about $27,040. Typical Marketing student debt is $26,500. Median earnings reach $49,705 ten years out. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 81%. Read more about Lasell College
University Of Georgia landed the #44 spot for value in the United States this year. This public school is set in Athens, GA. Expect in-state tuition and fees of around $11,450, while out-of-state students pay about $31,688. Typical Marketing student debt is $20,000. Median earnings reach $68,726 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Roughly 38% of applicants are accepted. Read the full report on University Of Georgia
Saint Xavier University placed #45 among the best-value Marketing schools in the United States. Located in Chicago, IL, Saint Xavier University is a private not-for-profit institution. In-state tuition and fees average $38,945. The median Marketing program debt is $26,047. Median earnings reach $58,656 ten years out. That is a strong return on a $26,047 median debt. Saint Xavier University admits about 84% of applicants. More on Saint Xavier University
Texas A And M University Commerce came in at #46 in this year's value ranking. Located in Commerce, TX, Texas A And M University Commerce is a public institution. Expect in-state tuition and fees of around $10,026, with out-of-state students paying around $22,326. Texas A And M University Commerce Marketing students take on a median of $23,796 in debt. Median earnings reach $50,296 ten years out. Set against $23,796 in median debt, that is a healthy payoff. Texas A And M University Commerce admits about 92% of applicants. Get the full Texas A And M University Commerce report
Walden University ranked #47 on our 2026 list of the best-value Marketing schools. Walden University is a private for-profit school based in Minneapolis, MN. Expect in-state tuition and fees of around $11,067. Typical Marketing student debt is $49,361. Median earnings reach $42,810 ten years out. That is a strong return on a $49,361 median debt. See the full Walden University profile
Goldey Beacom College ranked #49 on our 2026 list of the best-value Marketing schools. Set in Wilmington, DE, Goldey Beacom College is a private not-for-profit institution. The average in-state cost of tuition and fees is $14,940. Students borrow a median of $20,743 to complete their Marketing program here. Graduates go on to earn a median of $59,892 ten years after entry. Set against $20,743 in median debt, that is a healthy payoff. Roughly 84% of applicants are accepted. Read the full report on Goldey Beacom College
University Of Colorado Denver offered strong value this year, earning the #50 position. Set in Denver, CO, University Of Colorado Denver is a public institution. In-state tuition and fees run about $10,383, with out-of-state students paying around $29,391. Graduates carry a median of $26,582 in student loans. Ten years after enrolling, students earn a median of $64,270. That is a strong return on a $26,582 median debt. About 75% of those who apply are admitted. See the full University Of Colorado Denver profile
Franklin University offered strong value this year, earning the #51 position. This private not-for-profit school is set in Columbus, OH. In-state tuition and fees run about $9,577. Graduates carry a median of $30,749 in student loans. Ten years after enrolling, students earn a median of $51,892. Set against $30,749 in median debt, that is a healthy payoff. Get the full Franklin University report
Related Marketing Value Rankings
See value rankings for other degree levels:
- Best Value Marketing Schools (All Levels)
- Best Value Marketing Certificate Degree Schools
- Best Value Marketing Undergraduate Certificate Degree Schools
- Best Value Marketing Associate’s Degree Schools
- Best Value Marketing Bachelor’s Degree Schools
- Best Value Marketing Graduate Certificate Degree Schools
- Best Value Marketing Doctoral Degree Schools
Ranking Methodology & Notes
The ranking above is published by Business Degree Central (DMS_RANKING_2023), 2026 edition. The methodology weighs the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment — drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · Scope: Nation. *Averages shown above reflect the top 1178 ranked schools only.
References
- Integrated Postsecondary Education Data System (IPEDS) — National Center for Education Statistics, U.S. Department of Education (core institutional data).
- College Scorecard — U.S. Department of Education (graduate earnings and outcomes data).
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