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2023 Best Marketing Bachelor's Degree Schools

712 Colleges

Finding the Best Marketing Bachelor's Degree School for You

Marketing is one of the most popular majors in the nation, ranking 5th of all the majors we analyze. In <nil>, 52,078 degrees and certificates were awarded to students with this major.

There are so many business programs in today's world that it can tough to figure out which one is the right one for you. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.

The Best Marketing Bachelor's Degree Schools ranking is one of many tools that Business Degree Central has developed to help you make your educational decision. Our analysis looked at 712 schools in the United States to see which bachelor's degree programs offered the best educational experiences for business students. To come up with a school's ranking, we analyzed numerous factors related to post-graduation wages, the quality of education offered by the school, average accumulated student debt, and more.

View our full ranking methodology.

2023 Best Marketing Bachelor’s Degree Schools in the United States

The colleges and universities below are the best for marketing majors pursuing a bachelor's degree.

Top 25 Top Schools for a Bachelor's in Marketing

#1

University of Notre Dame

Notre Dame, IN

Our analysis found University of Notre Dame to be the best school for marketing students who want to pursue a bachelor’s degree in the United States. Notre Dame is a fairly large private not-for-profit school located in the suburb of Notre Dame.

Read full report on Marketing at University of Notre Dame

#2

University of Pennsylvania

Philadelphia, PA

You’ll be in good company if you decide to attend University of Pennsylvania. It ranked #2 on our 2023 Best Marketing Bachelor’s Degree Schools list. UPenn is a fairly large private not-for-profit school located in the city of Philadelphia.

Read full report on Marketing at University of Pennsylvania

A rank of #3 on this year’s list means Washington University in St Louis is a great place for marketing students working on their bachelor’s degree. Located in the large suburb of Saint Louis, WUSTL is a private not-for-profit school with a large student population.

Read More…

#4

Bucknell University

Lewisburg, PA

You’ll be in good company if you decide to attend Bucknell University. It ranked #4 on our 2023 Best Marketing Bachelor’s Degree Schools list. Located in the distant town of Lewisburg, Bucknell is a private not-for-profit school with a small student population.

Read full report on Marketing at Bucknell University

#5

Georgetown University

Washington, DC

You’ll be in good company if you decide to attend Georgetown University. It ranked #5 on our 2023 Best Marketing Bachelor’s Degree Schools list. Located in the city of Washington, Georgetown is a private not-for-profit school with a very large student population.

Read More…

#6

Lehigh University

Bethlehem, PA

Lehigh University came in at #6 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. Lehigh is a medium-sized private not-for-profit school located in the city of Bethlehem.

Read More…

#7

Santa Clara University

Santa Clara, CA

Santa Clara University did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #7 on the list. Located in the city of Santa Clara, SCU is a private not-for-profit school with a moderately-sized student population.

Full Marketing at Santa Clara University Report

The University of Texas at Austin came in at #8 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. UT Austin is a very large public school located in the large city of Austin.

Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $353.

Full Marketing at The University of Texas at Austin Report

#9

Villanova University

Villanova, PA

Villanova University ranked #9 on this year’s Best Marketing Bachelor’s Degree Schools list. Villanova is a fairly large private not-for-profit school located in the large suburb of Villanova.

Read full report on Marketing at Villanova University

University of Illinois at Urbana-Champaign ranked #10 on this year’s Best Marketing Bachelor’s Degree Schools list. UIUC is a very large public school located in the small city of Champaign.

For students who choose a 10-year repayment plan, the average monthly student loan payment is $725.

Full Marketing at University of Illinois at Urbana-Champaign Report

#11

Texas Christian University

Fort Worth, TX

Texas Christian University landed the #11 spot in the 2023 rankings for the best bachelor’s degree marketing programs. Located in the large city of Fort Worth, TCU is a private not-for-profit college with a large student population.

After completing their Bachelor's Degree, marketing graduates from TCU carry an average student debtload of $18,732.

Read More…

University of Wisconsin - Madison came in at #12 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. UW - Madison is a fairly large public school located in the city of Madison.

While working on their Bachelor's Degree, marketing majors at UW - Madison accumulate an average of around $18,662 in student debt. The average monthly payment of a loan this size is about $345, assuming that the borrower is on a 10-year repayment plan.

Read full report on Marketing at University of Wisconsin - Madison

#13

Michigan State University

East Lansing, MI

Michigan State University landed the #13 spot in the 2023 rankings for the best bachelor’s degree marketing programs. Located in the city of East Lansing, Michigan State is a public college with a fairly large student population.

Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $571.

Full Marketing at Michigan State University Report

#14

Boston College

Chestnut Hill, MA

With a ranking of #14, Boston College did quite well on this year’s best schools for marketing students working on their bachelor’s degree. Located in the city of Chestnut Hill, Boston College is a private not-for-profit college with a large student population.

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#15

Purdue University - Main Campus

West Lafayette, IN

Purdue University - Main Campus did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #15 on the list. Purdue is a very large public school located in the small city of West Lafayette.

On average, marketing graduates from Purdue take out $17,179 in student loans while working on their Bachelor's Degree. This translates to an average monthly loan payment of $363, based on a 10-year repayment plan.

Read full report on Marketing at Purdue University - Main Campus

#16

Virginia Tech

Blacksburg, VA

Virginia Tech came in at #16 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. Located in the city of Blacksburg, Virginia Tech is a public college with a fairly large student population.

Marketing majors at Virginia Tech take out an average of $20,315 in student loans while working on their Bachelor's Degree. For students who choose a 10-year repayment plan, the average monthly student loan payment is $714.

Read full report on Marketing at Virginia Tech

#17

Elon University

Elon, NC

Elon University came in at #17 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. Located in the midsize suburb of Elon, Elon is a private not-for-profit school with a moderately-sized student population.

For students who choose a 10-year repayment plan, the average monthly student loan payment is $904.

Read full report on Marketing at Elon University

#18

University of Mary

Bismarck, ND

University of Mary ranked #18 on this year’s Best Marketing Bachelor’s Degree Schools list. Located in the rural area of Bismarck, UMary is a private not-for-profit college with a small student population.

Read full report on Marketing at University of Mary

#19

Illinois Wesleyan University

Bloomington, IL

Illinois Wesleyan University did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #19 on the list. Located in the city of Bloomington, Illinois Wesleyan is a private not-for-profit college with a small student population.

Read More…

With a ranking of #20, University of Minnesota - Twin Cities did quite well on this year’s best schools for marketing students working on their bachelor’s degree. Located in the city of Minneapolis, UMN Twin Cities is a public school with a very large student population.

While working on their Bachelor's Degree, marketing majors at UMN Twin Cities accumulate an average of around $19,465 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $473.

Read full report on Marketing at University of Minnesota - Twin Cities

#21

Creighton University

Omaha, NE

Creighton University ranked #21 on this year’s Best Marketing Bachelor’s Degree Schools list. Creighton is a medium-sized private not-for-profit school located in the city of Omaha.

Read More…

With a ranking of #22, University of Maryland - College Park did quite well on this year’s best schools for marketing students working on their bachelor’s degree. Located in the large suburb of College Park, UMCP is a public school with a very large student population.

The average amount in student loans that marketing majors at UMCP take out while working on their Bachelor's Degree is $18,436. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $473.

Read More…

University of St Thomas Minnesota did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #23 on the list. Located in the city of Saint Paul, UST MN is a private not-for-profit college with a medium-sized student population.

Marketing majors at UST MN take out an average of $22,915 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $297, assuming that the borrower is on a 10-year repayment plan.

Read full report on Marketing at University of St Thomas Minnesota

#24

Western Governors University

Salt Lake City, UT

Western Governors University did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #24 on the list. Located in the large suburb of Salt Lake City, WGU is a private not-for-profit college with a very large student population.

While working on their Bachelor's Degree, marketing majors at WGU accumulate an average of around $15,931 in student debt.

Read full report on Marketing at Western Governors University

#25

University of Delaware

Newark, DE

University of Delaware came in at #25 in this year’s edition of the Best Marketing Bachelor’s Degree Schools ranking. UD is a very large public school located in the suburb of Newark.

While working on their Bachelor's Degree, marketing majors at UD accumulate an average of around $21,489 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $760.

Read More…

Rest of the Top 50 Best Marketing Bachelor's Degree Schools

#26

James Madison University

Harrisonburg, VA
#27

Marquette University

Milwaukee, WI
#28

University of Georgia

Athens, GA
#30

University of Dayton

Dayton, OH
#32

Bentley University

Waltham, MA
#36

Fairfield University

Fairfield, CT
#37

George Washington University

Washington, DC
#38

Clemson University

Clemson, SC
#40

Butler University

Indianapolis, IN
#41

Syracuse University

Syracuse, NY
#42

Drake University

Des Moines, IA
#45

Elizabethtown College

Elizabethtown, PA
#46

University of Florida

Gainesville, FL
#47

University of Iowa

Iowa City, IA
#48

Susquehanna University

Selinsgrove, PA
#49

Saint Joseph's University

Philadelphia, PA
#50

Loyola Marymount University

Los Angeles, CA

Additional Award Winners

This section shows the rest of the colleges awarded a Best Marketing Bachelor's Degree Schools badge. Showing in this list means the college was ranked in the top 15% of the 712 different United States marketing schools we analyzed.

Rank College Location
51 University of Pittsburgh - Pittsburgh Campus Pittsburgh, PA
52 Temple University Philadelphia, PA
53 Northwood University Midland, MI
54 University of Northern Iowa Cedar Falls, IA
55 Iowa State University Ames, IA
56 Drexel University Philadelphia, PA
57 Case Western Reserve University Cleveland, OH
58 Oklahoma State University - Main Campus Stillwater, OK
59 Augustana College Rock Island, IL
60 University of Minnesota - Duluth Duluth, MN
61 Auburn University Auburn, AL
62 University of Washington - Bothell Campus Bothell, WA
63 University of San Diego San Diego, CA
64 University of San Francisco San Francisco, CA
65 John Carroll University University Heights, OH
66 Florida State University Tallahassee, FL
67 East Carolina University Greenville, NC
68 Walsh College Troy, MI
69 Trinity University San Antonio, TX
70 Taylor University Upland, IN
71 University of South Carolina - Columbia Columbia, SC
72 Baylor University Waco, TX
73 Maryville University of Saint Louis Saint Louis, MO
74 Providence College Providence, RI
75 Utah Valley University Orem, UT
76 Illinois State University Normal, IL
77 Catholic University of America Washington, DC
78 Calvin University Grand Rapids, MI
79 Tulane University of Louisiana New Orleans, LA
80 Saint Louis University Saint Louis, MO
81 University of Wisconsin - Eau Claire Eau Claire, WI
82 University of Scranton Scranton, PA
83 Salisbury University Salisbury, MD
84 Texas Tech University Lubbock, TX
85 University of Wisconsin - La Crosse La Crosse, WI
86 University of Miami Coral Gables, FL
87 Xavier University Cincinnati, OH
88 The University of Arizona Global Campus San Diego, CA
89 Colorado State University - Global Campus Aurora, CO
90 The University of Alabama Tuscaloosa, AL
91 Loyola University Chicago Chicago, IL
92 Concordia University, Wisconsin Mequon, WI
93 Winona State University Winona, MN
94 The University of Tennessee - Knoxville Knoxville, TN
95 Central Michigan University Mount Pleasant, MI
96 University of Oklahoma Norman Campus Norman, OK
97 Washington State University Pullman, WA
98 Rutgers University - Newark Newark, NJ
99 University of Arkansas Fayetteville, AR
100 Kennesaw State University Kennesaw, GA
101 University of Wisconsin - Whitewater Whitewater, WI
102 The College of Saint Scholastica Duluth, MN
103 Bradley University Peoria, IL
104 Rasmussen University - Florida Ocala, FL
105 Grand Valley State University Allendale, MI
106 Arizona State University - Skysong Scottsdale, AZ

Honorable Mentions

Here are some additional great schools for Marketing students that almost earned our Best Marketing Bachelor's Degree Schools award.

Rank College Location
107 Utah State University Logan, UT
108 Rutgers University - New Brunswick New Brunswick, NJ
109 University of Arizona Tucson, AZ
110 Louisiana State University and Agricultural & Mechanical College Baton Rouge, LA
111 Duquesne University Pittsburgh, PA
112 North Dakota State University - Main Campus Fargo, ND
113 Valparaiso University Valparaiso, IN
114 University of Houston Houston, TX
115 Augustana University Sioux Falls, SD
116 Minnesota State University - Mankato Mankato, MN
117 Kansas State University Manhattan, KS
118 Bryant University Smithfield, RI
119 Excelsior University Albany, NY
120 Western Michigan University Kalamazoo, MI
121 Augsburg University Minneapolis, MN
122 Metropolitan State University Saint Paul, MN
123 Howard University Washington, DC
124 Saint Norbert College De Pere, WI
125 Rider University Lawrenceville, NJ
126 University of Minnesota - Crookston Crookston, MN
127 University of Pittsburgh - Johnstown Johnstown, PA
128 Arizona State University - Tempe Tempe, AZ
129 Saint Vincent College Latrobe, PA
130 DePaul University Chicago, IL
131 McKendree University Lebanon, IL
132 Ohio Northern University Ada, OH
133 Carthage College Kenosha, WI
134 Ramapo College of New Jersey Mahwah, NJ
135 The University of Texas at Dallas Richardson, TX
136 Wilmington University New Castle, DE
137 Seattle University Seattle, WA
138 George Mason University Fairfax, VA
139 Rutgers University - Camden Camden, NJ
140 University of Kansas Lawrence, KS
141 Oakland University Rochester Hills, MI
142 Northwest Missouri State University Maryville, MO

Marketing by Region

View the Best Marketing Bachelor's Degree Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Other U.S. Territories
Great Lakes

Marketing is one of 21 different types of business programs to choose from.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 49,275
Other Marketing 1,331
Digital Marketing 677
International Marketing 482
Marketing Research 313

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 403,753
Accounting 93,982
General Business/Commerce 56,779
Finance & Financial Management 54,690
Management Sciences & Quantitative Methods 48,037

Notes and References

*These averages are for the top 25 schools only.

  • Read more about our ranking methodology.
  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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