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Basic Certificate in General Sales & Marketing

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Basic Certificates in General Sales & Marketing

1,499 Yearly Graduations
57% Women
31% Racial-Ethnic Minorities*
This degree is more popular with female students, and about 31% of recent graduates were from an underrepresented racial-ethnic group. Also, 4.7% of sales and marketing graduates were international students.

Education Levels of Sales & Marketing Majors

In 2020-2021, 1,499 earned their basic certificate in sales and marketing. The following table shows the number of diplomas awarded in sales and marketing at each degree level.

Education Level Number of Grads
Bachelor’s Degree 2,815
Basic Certificate 1,499
Associate Degree 851
Master’s Degree 485
Undergraduate Certificate 221
Graduate Certificate 51
Doctor’s Degree 1

Earnings of Sales & Marketing Majors With Basic Certificates

We are unable to calculate the median earnings for sales and marketing majors with their basic certificate due to lack of data.

Student Debt

The data on debt ranges for sales and marketing majors who have their basic certificate is not available.

Student Diversity

More women than men pursue their basic certificate in sales and marketing. About 57.4% of graduates with this degree are female.

Gender Number of Grads
Men 638
Women 861

The racial-ethnic distribution of sales and marketing basic certificate students is as follows:

Race/Ethnicity Number of Grads
Asian 63
Black or African American 137
Hispanic or Latino 200
White 920
International Students 71
Other Races/Ethnicities 108

Sales & Marketing Focus Areas

Major Annual Degrees Awarded
General Sales & Marketing Operations 532
Professional Sales 526
Retailing & Retail Operations 320
Other General Operations 109
Merchandising & Buying Operations 12

Below are some popular majors that are similar to sales and marketing that offer basic certificates.

Major Annual Degrees Awarded
Business Administration & Management 40,893
Accounting 13,126
Business Support & Assistance 11,065
Entrepreneurial Studies 4,576
Human Resource Management 3,373


*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.

More about our data sources and methodologies.

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