Marketing Schools in California
1,358 students earned Marketing degrees in California in the 2018-2019 year.
In terms of popularity, Marketing is the 10th most popular major in the state out of a total 28 majors commonly available.
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Education Levels of Marketing Majors in California
Marketing majors in the state tend to have the following degree levels:
Education Level | Number of Grads |
---|---|
Bachelor’s Degree | 1,119 |
Master’s Degree | 124 |
Associate’s Degree | 56 |
Post-Master’s Certificate | 38 |
Postbaccalaureate Certificate | 38 |
Award Taking Less Than 1 Year | 21 |
Gender Distribution
In California, a marketing major is more popular with women than with men.

Racial Distribution
The racial distribution of marketing majors in California is as follows:
- Asian: 11.4%
- Black or African American: 3.9%
- Hispanic or Latino: 22.5%
- White: 35.2%
- Non-Resident Alien: 17.5%
- Other Races: 9.4%

Jobs for Marketing Grads in California
There are 221,560 people in the state and 1,378,870 people in the nation working in marketing jobs.

Wages for Marketing Jobs in California
In this state, marketing grads earn an average of $134,010. Nationwide, they make an average of $103,330.

Most Popular Marketing Programs in CA
There are 28 colleges in California that offer marketing degrees. Learn about the most popular 10 below:
The student loan default rate is 3.70% which is lower than average. Of all the students who attend this school, 87% get financial aid. Grads earn an average early-career salary of $33,700 after earning their degree at this institution.
This private school has an average net price of $39,898. Seeking financial aid? At this school, 92% of students receive it. Most students complete their degree in 4.12 years.
The average student takes 4.16 years to complete their degree at U of San Diego. 14 to 1 is the student to faculty ratio. The 1.80% student loan default rate is lower than average.
13 to 1 is the student to faculty ratio. Seeking financial aid? At this school, 85% of students receive it. An average student at USFCA will pay a net price of $32,782.
This school boasts a lower than average student loan default rate of 0.70%. Students enjoy a student to faculty ratio of 11 to 1. Of all the students who attend this school, 76% get financial aid.
The student to faculty ratio is 9 to 1. 59% of the teachers are full time. Graduates earn an average $53,800 after graduation.
Seeking financial aid? At this school, 75% of students receive it. An average student at FIDM/Fashion Institute of Design & Merchandising - Los Angeles will pay a net price of $41,766. Of all the teachers who work at the school, 40% are considered full time.
Grads earn an average early-career salary of $28,500 after earning their degree at this institution. 14 to 1 is the student to faculty ratio. Of all the students who attend this school, 91% get financial aid.
This school boasts a lower than average student loan default rate of 3.00%. 97% of students are awarded financial aid at this school. An average student at CLU will pay a net price of $27,220.
The full-time teacher rate is 21%. The student loan default rate of 6.90% is a good sign that graduates can afford their loan payments. 14 to 1 is the student to faculty ratio.
Marketing Careers in CA
Some of the careers marketing majors go into include:
Job Title | CA Job Growth | CA Median Salary |
---|---|---|
Market Research Analysts and Marketing Specialists | 28% | $68,770 |
Marketing Managers | 16% | $156,450 |
Sales Managers | 10% | $116,020 |
Advertising and Promotions Managers | 7% | $121,800 |
Related Majors in California
Below are some popular majors in the state that are similar to marketing.
Major | Annual Graduates in CA |
---|---|
Business Administration & Management | 64,132 |
Accounting | 7,526 |
Business Support & Assistance | 3,146 |
Business & Commerce | 2,559 |
Management Sciences & Methods | 1,772 |
Managerial Economics | 1,701 |
Human Resource Management | 1,568 |
Finance & Financial Management | 1,504 |
View all majors related to Marketing
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References
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By Nick Youngson under License
More about our data sources and methodologies.
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