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Marketing Managers in California

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Marketing Managers in California

Considering a career as a Marketing Manager in California?

15.5% Jobs Projection
$156,450 Median Salary
3,670 Job Openings

You’re in luck! Jobs for Marketing Managers in California are projected to grow and these jobs tend to pay higher than average.

  • Projected employment for Marketing Managers in California is growing faster than average.

  • Marketing Managers in California earn higher salaries than the typical U.S. wage earner.

How Many Marketing Managers Work in California?

There were approximately 37,410 workers employed as Marketing Managers in this state in 2018.

There were 33,380 Marketing Managers employed in this state in 2017.

That’s growth of 4,030 jobs between 2017 and 2018.

Marketing Managers in CA Employment Trend

The typical state has 2,470 Marketing Managers working in it, which means California has more Marketing Managers than average.

Marketing Managers in CA vs. the Average State

Job Projections for California

Jobs for Marketing Managers in this state are growing at a rate of 15.5% which is faster than the nationwide estimated projection of 10.1%.

Job Projections for Marketing Managers: Nation vs. CA

California Annual Job Openings

The BLS is projecting 3,670 annual Marketing Managers job openings in California, and 40,300 total jobs in the year 2026.

Nationwide, the prediction is 21,300 annual jobs and 240,400 total jobs in 2026.

What do Marketing Managers Make in California?

In 2018 wages for Marketing Managers ranged from $80,730 to $208,000 with $156,450 being the median annual salary.

Broken down to an hourly rate, workers in this field made anywhere from $38.81 to $100. The median hourly rate was $75.22.

Workers in this field were paid a median of $73.6 an hour in 2017.

The hourly rate grew by $1.62.

The median salary in California is higher than the nationwide median salary.

Marketing Managers Earnings: CA vs. National Average

Top California Metros for Marketing Managers

The table below shows some of the metros in this state with the most Marketing Managers.

Metro Number Employed Annual Median Salary
Los Angeles-Long Beach-Anaheim, CA 12,280 $137,570
San Francisco-Oakland-Hayward, CA 11,020 $168,450
San Jose-Sunnyvale-Santa Clara, CA 6,170 $184,390
San Diego-Carlsbad, CA 2,670 $139,670
Sacramento–Roseville–Arden-Arcade, CA 1,360 $133,030
Riverside-San Bernardino-Ontario, CA 930 $107,390
Oxnard-Thousand Oaks-Ventura, CA 560 $155,630
Santa Rosa, CA 330 $138,890
Santa Maria-Santa Barbara, CA 310 $136,310
Fresno, CA 160 $140,220
Salinas, CA 150 $129,830
Santa Cruz-Watsonville, CA 110 $124,040
Napa, CA 90 $149,150
Stockton-Lodi, CA 90 $136,370
Modesto, CA 70 $140,720
San Luis Obispo-Paso Robles-Arroyo Grande, CA 60 $87,920
Vallejo-Fairfield, CA 60 $163,680
Visalia-Porterville, CA 40 $172,390
Chico, CA 30 $91,710

Top States for Marketing Managers Employment

View the list below to see where most Marketing Managers work.

State Number Employed Annual Median Salary
California 37,410 $156,450
Illinois 20,760 $118,890
New York 17,590 $172,230
Massachusetts 14,350 $132,210
Texas 12,910 $135,470
New Jersey 11,380 $160,420
Florida 9,700 $103,710
Minnesota 8,390 $130,990
Georgia 7,890 $133,530
Pennsylvania 7,510 $142,150
Ohio 6,590 $122,240
Arizona 6,150 $103,330
North Carolina 6,150 $133,190
Washington 6,080 $147,520
Connecticut 5,920 $136,580
Virginia 4,980 $163,470
Oregon 4,500 $109,990
Michigan 4,310 $127,830
Maryland 4,160 $136,730
Colorado 3,840 $161,870

Below are the states where Marketing Managers get paid the most:

State Annual Median Salary
New York $172,230
Virginia $163,470
Colorado $161,870
New Jersey $160,420
California $156,450
District of Columbia $151,370
Delaware $150,440
Rhode Island $147,940
Washington $147,520
Arkansas $146,610

You may also be interested in the following careers:

Occupation CA Employment Total
Sales Managers 76,950

What Major Will Prepare You For a Marketing Manager Career?


More about our data sources and methodologies.

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