Find Business Schools

Study Area & Zipcode

Bachelor's Degree in Specialized Sales, Merchandising & Marketing

Find Schools Near

Bachelor’s Degrees in Specialized Sales, Merchandising & Marketing

3,034 Yearly Graduations
$30,300 Median Salary
$29,028 Median Debt
There are 96 schools in the United States where you can get your bachelor's degree in specialized marketing. This degree is more popular with female students, and about 32% of recent graduates were from an underrepresented racial-ethnic group. Also, 6.6% of specialized marketing graduates were international students.

Education Levels of Specialized Marketing Majors

In 2018-2019, 3,034 bachelor's degrees were awarded to specialized marketing majors. This earns it the #17 spot on the list of the most popular bachelor's degree programs in the nation.

The following table shows the number of diplomas awarded in specialized marketing at each degree level.

Education Level Number of Grads
Bachelor’s Degree 3,034
Associate’s Degree 1,565
Basic Certificate 959
Master’s Degree 220
Undergraduate Certificate 94
Graduate Certificate 1

Earnings of Specialized Marketing Majors With Bachelor’s Degrees

The median salary for graduates holding a bachelor's degree in specialized marketing is $30,300. This number may vary for a lot of reasons. For instance, you may decide to move to a location where people with your degree are rare and make more money.

To get a better picture, earnings for this category of people can range from a low of $27,600 to a high of $33,900.

undefined

Student Debt

The median student debt for graduates holding a bachelor's degree in specialized marketing is $29,028. The school you go to and how long it takes you to graduate, among other things, can cause this number to vary.

The chart below shows the range of accumulated debt loads. On the high side of the range, $42,402 is the debt load, and the debt load on the low side is $25,459.

undefined

Those students who are paying back their debt on a 10-year repayment plan have a median monthly payment of $301.

Student Diversity

More women than men pursue their bachelor's degree in specialized marketing. About 86.5% of graduates with this degree are female.

Gender Number of Grads
Men 410
Women 2,624
Gender Diversity of Bachelor's Degrees in Specialized Marketing

The racial-ethnic distribution of specialized marketing bachelor’s degree students is as follows:

Race/Ethnicity Number of Grads
Asian 127
Black or African American 353
Hispanic or Latino 385
White 1,738
International Students 199
Other Races/Ethnicities 232
Racial-Ethnic Diversity of Specialized Marketing Bachelor's Degree Students

There are 96 colleges that offer a bachelor’s degree in specialized marketing. Learn more about the most popular 20 below:

#1

Fashion Institute of Technology

New York, New York
505 Yearly Graduations
91% Women
33% Racial-Ethnic Minorities*

The most popular school in the United States for specialized marketing students seekinga bachelor's degree is Fashion Institute of Technology. Roughly 8,700 attend the school each year. The average in-state tuition for full-time undergraduates is $7,070 per year, while in-state graduate students, on average, pay $11,542 per year.

The specialized marketing program at Fashion Institute of Technology awarded 505 bachelor's degrees during the 2018-2019 school year. Of these students, 91% were women and 33% were members of underrepresented racial-ethnic groups.

297 Yearly Graduations
97% Women
19% Racial-Ethnic Minorities*

Kent State University at Kent is the 2nd most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Roughly 27,700 attend the school each year. The average in-state tuition for full-time undergraduates is $10,602 per year, while in-state graduate students, on average, pay $11,766 per year.

For the 2018-2019 academic year, 297 bachelor's degrees were handed out to specialized marketing majors at Kent State. About 97% of this group were women, and 19% were students from an underrepresented racial-ethnic group.

#3

LIM College

New York, New York
188 Yearly Graduations
92% Women
23% Racial-Ethnic Minorities*

LIM College is the 3rd most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 1,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $26,990 per year, while in-state graduate students, on average, pay $29,250 per year.

During the 2018-2019 academic year, 188 people received their bachelor's degree in specialized marketing from LIM. Of these students, 92% were women and 23% were members of underrepresented racial-ethnic groups.

#4

Saint Joseph's University

Philadelphia, Pennsylvania
176 Yearly Graduations
53% Women
12% Racial-Ethnic Minorities*

Saint Joseph's University is the 4th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Roughly 7,300 attend the school each year. The average in-state tuition for full-time undergraduates is $46,350 per year, while in-state graduate students, on average, pay $17,334 per year.

The specialized marketing program at Saint Joseph's University awarded 176 bachelor's degrees during the 2018-2019 school year. Around 12% of these students were from an underrepresented racial-ethnic group, and 53% were women.

#5

University of North Texas

Denton, Texas
166 Yearly Graduations
96% Women
55% Racial-Ethnic Minorities*

University of North Texas comes in at #5 on our list of the most popular colleges offering bachelor's degrees in specialized marketing. Roughly 39,300 attend the school each year. The average in-state tuition for full-time undergraduates is $8,295 per year, while in-state graduate students, on average, pay $5,900 per year.

For the 2018-2019 academic year, 166 bachelor's degrees were handed out to specialized marketing majors at UNT. About 96% of this group were women, and 55% were students from an underrepresented racial-ethnic group.

#6

Texas State University

San Marcos, Texas
103 Yearly Graduations
94% Women
54% Racial-Ethnic Minorities*

Texas State University comes in at #6 on our list of the most popular colleges offering bachelor's degrees in specialized marketing. Each year, around 38,100 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $8,052 per year, while in-state graduate students, on average, pay $6,751 per year.

For the 2018-2019 academic year, 103 bachelor's degrees were handed out to specialized marketing majors at Texas State. Around 54% of these students were from an underrepresented racial-ethnic group, and 94% were women.

#7

Marist College

Poughkeepsie, New York
95 Yearly Graduations
93% Women
15% Racial-Ethnic Minorities*

The 7th most popular school in the country for specialized marketing majors who are seeking their bachelor's degree is Marist College. Roughly 6,700 attend the school each year. The average in-state tuition for full-time undergraduates is $39,925 per year, while in-state graduate students, on average, pay $15,300 per year.

During the 2018-2019 academic year, 95 people received their bachelor's degree in specialized marketing from Marist. About 93% of this group were women, and 15% were students from an underrepresented racial-ethnic group.

#8

Thomas Jefferson University

Philadelphia, Pennsylvania
79 Yearly Graduations
96% Women
28% Racial-Ethnic Minorities*

The 8th most popular school in the country for specialized marketing majors who are seeking their bachelor's degree is Thomas Jefferson University. Roughly 8,000 attend the school each year. The average in-state tuition for full-time undergraduates is $40,680 per year, while in-state graduate students, on average, pay $21,420 per year.

For the 2018-2019 academic year, 79 bachelor's degrees were handed out to specialized marketing majors at Thomas Jefferson University. Around 28% of these students were from an underrepresented racial-ethnic group, and 96% were women.

#9

Berkeley College - New York

New York, New York
75 Yearly Graduations
88% Women
49% Racial-Ethnic Minorities*

Berkeley College - New York is the 9th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Roughly 2,900 attend the school each year. During the 2018-2019 academic year, 75 people received their bachelor's degree in specialized marketing from Berkeley College - New York. About 88% of this group were women, and 49% were students from an underrepresented racial-ethnic group.

#10

Northwood University

Midland, Michigan
71 Yearly Graduations
31% Women
8% Racial-Ethnic Minorities*

Northwood University is the 10th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Roughly 2,900 attend the school each year. The average in-state tuition for full-time undergraduates is $26,690 per year, while in-state graduate students, on average, pay $37,080 per year.

For the 2018-2019 academic year, 71 bachelor's degrees were handed out to specialized marketing majors at Northwood. Around 8% of these students were from an underrepresented racial-ethnic group, and 31% were women.

#11

Baylor University

Waco, Texas
64 Yearly Graduations
73% Women
28% Racial-Ethnic Minorities*

Baylor University is the 11th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 18,000 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $42,842 per year, while in-state graduate students, on average, pay $32,130 per year.

For the 2018-2019 academic year, 64 bachelor's degrees were handed out to specialized marketing majors at Baylor. Around 28% of these students were from an underrepresented racial-ethnic group, and 73% were women.

#12

Johnson & Wales University - Providence

Providence, Rhode Island
62 Yearly Graduations
94% Women
32% Racial-Ethnic Minorities*

Johnson & Wales University - Providence is the 12th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 6,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $33,054 per year, while in-state graduate students, on average, pay $13,734 per year.

The specialized marketing program at Johnson & Wales University - Providence awarded 62 bachelor's degrees during the 2018-2019 school year. About 94% of this group were women, and 32% were students from an underrepresented racial-ethnic group.

#13

Central Michigan University

Mount Pleasant, Michigan
56 Yearly Graduations
93% Women
11% Racial-Ethnic Minorities*

Central Michigan University is the 13th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 19,300 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $12,383 per year, while in-state graduate students, on average, pay $16,700 per year.

The specialized marketing program at Central Michigan University awarded 56 bachelor's degrees during the 2018-2019 school year. Of these students, 93% were women and 11% were members of underrepresented racial-ethnic groups.

#14

University of Georgia

Athens, Georgia
53 Yearly Graduations
96% Women
19% Racial-Ethnic Minorities*

The 14th most popular school in the country for specialized marketing majors who are seeking their bachelor's degree is University of Georgia. Roughly 38,900 attend the school each year. The average in-state tuition for full-time undergraduates is $9,790 per year, while in-state graduate students, on average, pay $8,878 per year.

The specialized marketing program at University of Georgia awarded 53 bachelor's degrees during the 2018-2019 school year. Around 19% of these students were from an underrepresented racial-ethnic group, and 96% were women.

#15

Texas Christian University

Fort Worth, Texas
52 Yearly Graduations
98% Women
21% Racial-Ethnic Minorities*

Texas Christian University is the 15th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 11,000 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $49,160 per year, while in-state graduate students, on average, pay $30,780 per year.

The specialized marketing program at Texas Christian University awarded 52 bachelor's degrees during the 2018-2019 school year. Of these students, 98% were women and 21% were members of underrepresented racial-ethnic groups.

#16

Southern New Hampshire University

Manchester, New Hampshire
48 Yearly Graduations
92% Women
27% Racial-Ethnic Minorities*

Southern New Hampshire University is the 16th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Each year, around 113,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $30,756 per year, while in-state graduate students, on average, pay $18,810 per year.

The specialized marketing program at Southern New Hampshire University awarded 48 bachelor's degrees during the 2018-2019 school year. Around 27% of these students were from an underrepresented racial-ethnic group, and 92% were women.

#17

Ferris State University

Big Rapids, Michigan
41 Yearly Graduations
7% Women
2% Racial-Ethnic Minorities*

Ferris State University comes in at #17 on our list of the most popular colleges offering bachelor's degrees in specialized marketing. Roughly 12,400 attend the school each year. The average in-state tuition for full-time undergraduates is $12,376 per year, while in-state graduate students, on average, pay $7,608 per year.

For the 2018-2019 academic year, 41 bachelor's degrees were handed out to specialized marketing majors at Ferris. Around 2% of these students were from an underrepresented racial-ethnic group, and 7% were women.

#17

Berkeley College - Woodland Park

Woodland Park, New Jersey
41 Yearly Graduations
93% Women
56% Racial-Ethnic Minorities*

Berkeley College - Woodland Park is the 17th most popular school in the nation for students seeking a bachelor's degree in specialized marketing. Roughly 2,800 attend the school each year. The average in-state tuition for full-time undergraduates is $23,741 per year, while in-state graduate students, on average, pay $17,097 per year.

During the 2018-2019 academic year, 41 people received their bachelor's degree in specialized marketing from Berkeley College - Woodland Park. Of these students, 93% were women and 56% were members of underrepresented racial-ethnic groups.

#19

Lasell College

Newton, Massachusetts
40 Yearly Graduations
98% Women
15% Racial-Ethnic Minorities*

The 19th most popular school in the country for specialized marketing majors who are seeking their bachelor's degree is Lasell College. Each year, around 2,000 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $35,700 per year, while in-state graduate students, on average, pay $10,800 per year.

During the 2018-2019 academic year, 40 people received their bachelor's degree in specialized marketing from Lasell. Of these students, 98% were women and 15% were members of underrepresented racial-ethnic groups.

#19

Texas Tech University

Lubbock, Texas
40 Yearly Graduations
90% Women
35% Racial-Ethnic Minorities*

Texas Tech University comes in at #19 on our list of the most popular colleges offering bachelor's degrees in specialized marketing. Roughly 38,700 attend the school each year. The average in-state tuition for full-time undergraduates is $6,744 per year, while in-state graduate students, on average, pay $5,958 per year.

The specialized marketing program at Texas Tech University awarded 40 bachelor's degrees during the 2018-2019 school year. About 90% of this group were women, and 35% were students from an underrepresented racial-ethnic group.

Specialized Marketing Concentrations

Major Annual Degrees Awarded
Fashion Merchandising 2,545
Special Products Marketing 159
Other Specialized Operations 99
Hospitality Marketing Operations 78
Vehicle Marketing Operations 65

Below are some popular majors that are similar to specialized marketing that offer bachelor’s degrees.

Major Annual Degrees Awarded
Business Administration & Management 172,408
Accounting 53,997
Finance & Financial Management 46,736
Marketing 44,258
Business & Commerce 25,818

References

*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.

More about our data sources and methodologies.

Featured Schools

You have goals. Southern New Hampshire University can help you get there. Whether you need a bachelor's degree to get into a career or want a master's degree to move up in your current career, SNHU has an online program for you. Find your degree from over 200 online programs.

Visit School

Find Business Schools Near You

Our free school finder matches students with accredited business colleges across the U.S.