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Bachelor's Degree in Business Management & Marketing

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Bachelor’s Degrees in Business Management & Marketing

3,127 Yearly Graduations
45% Women
32% Racial-Ethnic Minorities*
There are 95 colleges and univerities across the nation that offer a bachelor's degree in business management and marketing. This degree is more popular with male students, and about 32% of recent graduates were from an underrepresented racial-ethnic group. Also, 9.7% of business management and marketing graduates were international students.

Education Levels of Business Management & Marketing Majors

During the 2020-2021 academic year, 3,127 students earned their bachelor's degree in business management and marketing. This earns it the #22 spot on the list of the most popular bachelor's degree programs in the nation.

The following table shows the number of diplomas awarded in business management and marketing at each degree level.

Education Level Number of Grads
Bachelor’s Degree 3,127
Master’s Degree 933
Basic Certificate 397
Associate Degree 161
Graduate Certificate 81
Undergraduate Certificate 64
Doctor’s Degree 59

Earnings of Business Management & Marketing Majors With Bachelor’s Degrees

We are unable to calculate the median earnings for business management and marketing majors with their bachelor's degree due to lack of data.

Student Debt

The data on debt ranges for business management and marketing majors who have their bachelor's degree is not available.

Student Diversity

More men than women pursue bachelor's degrees in business management and marketing. About 55.2% of graduates in this field are male.

Gender Number of Grads
Men 1,725
Women 1,402
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The racial-ethnic distribution of business management and marketing bachelor’s degree students is as follows:

Race/Ethnicity Number of Grads
Asian 170
Black or African American 193
Hispanic or Latino 491
White 1,732
International Students 304
Other Races/Ethnicities 237
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There are 95 colleges that offer a bachelor’s degree in business management and marketing. Learn more about the most popular 20 below:

1,177 Yearly Graduations
40% Women
38% Racial-Ethnic Minorities*

The most popular school in the United States for business management and marketing students seekinga bachelor's degree is Arizona State University - Tempe. Roughly 74,700 attend the school each year. The average in-state tuition for full-time undergraduates is $10,710 per year, while in-state graduate students, on average, pay $11,720 per year. The business management and marketing program at Arizona State University - Tempe awarded 1,177 bachelor's degrees during the 2020-2021 school year. About 40% of this group were women, and 38% were students from an underrepresented racial-ethnic group.

#2

Arizona State University - Skysong

Scottsdale, Arizona
373 Yearly Graduations
55% Women
30% Racial-Ethnic Minorities*

The 2nd most popular school in the country for business management and marketing majors who are seeking their bachelor's degree is Arizona State University - Skysong. Roughly 53,900 attend the school each year. The average in-state tuition for full-time undergraduates is $10,710 per year, while in-state graduate students, on average, pay $9,774 per year. For the 2020-2021 academic year, 373 bachelor's degrees were handed out to business management and marketing majors at ASU - Skysong. Of these students, 55% were women and 30% were members of underrepresented racial-ethnic groups.

206 Yearly Graduations
87% Women
38% Racial-Ethnic Minorities*

FIDM/Fashion Institute of Design & Merchandising - Los Angeles is the 3rd most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Roughly 1,800 attend the school each year. The average in-state tuition for full-time undergraduates is $31,275 per year, while in-state graduate students, on average, pay $40,870 per year. For the 2020-2021 academic year, 206 bachelor's degrees were handed out to business management and marketing majors at FIDM Los Angeles. Of these students, 87% were women and 38% were members of underrepresented racial-ethnic groups.

131 Yearly Graduations
55% Women
11% Racial-Ethnic Minorities*

Brigham Young University - Idaho is the 4th most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Each year, around 44,400 students seeking various degrees attend the university. During the 2020-2021 academic year, 131 people received their bachelor's degree in business management and marketing from BYU - I. About 55% of this group were women, and 11% were students from an underrepresented racial-ethnic group.

#5

Bentley University

Waltham, Massachusetts
122 Yearly Graduations
23% Women
20% Racial-Ethnic Minorities*

Bentley University comes in at #5 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Roughly 5,100 attend the school each year. The average in-state tuition for full-time undergraduates is $54,910 per year, while in-state graduate students, on average, pay $42,200 per year. During the 2020-2021 academic year, 122 people received their bachelor's degree in business management and marketing from Bentley. About 23% of this group were women, and 20% were students from an underrepresented racial-ethnic group.

#6

New York University

New York, New York
116 Yearly Graduations
35% Women
28% Racial-Ethnic Minorities*

The 6th most popular school in the country for business management and marketing majors who are seeking their bachelor's degree is New York University. Roughly 52,700 attend the school each year. The average in-state tuition for full-time undergraduates is $53,770 per year, while in-state graduate students, on average, pay $35,982 per year. For the 2020-2021 academic year, 116 bachelor's degrees were handed out to business management and marketing majors at NYU. About 35% of this group were women, and 28% were students from an underrepresented racial-ethnic group.

#7

Benedictine University

Lisle, Illinois
91 Yearly Graduations
58% Women
30% Racial-Ethnic Minorities*

Benedictine University comes in at #7 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Roughly 3,700 attend the school each year. The average in-state tuition for full-time undergraduates is $30,773 per year, while in-state graduate students, on average, pay $18,530 per year. During the 2020-2021 academic year, 91 people received their bachelor's degree in business management and marketing from Benedictine U. About 58% of this group were women, and 30% were students from an underrepresented racial-ethnic group.

#7

Pennsylvania State University - University Park

University Park, Pennsylvania
91 Yearly Graduations
32% Women
18% Racial-Ethnic Minorities*

Pennsylvania State University - University Park is the 7th most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Each year, around 89,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $15,400 per year, while in-state graduate students, on average, pay $23,189 per year. For the 2020-2021 academic year, 91 bachelor's degrees were handed out to business management and marketing majors at Penn State University Park. Of these students, 32% were women and 18% were members of underrepresented racial-ethnic groups.

#9

Portland State University

Portland, Oregon
66 Yearly Graduations
58% Women
45% Racial-Ethnic Minorities*

The 9th most popular school in the country for business management and marketing majors who are seeking their bachelor's degree is Portland State University. Each year, around 23,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $8,106 per year, while in-state graduate students, on average, pay $14,817 per year. For the 2020-2021 academic year, 66 bachelor's degrees were handed out to business management and marketing majors at Portland State University. Around 45% of these students were from an underrepresented racial-ethnic group, and 58% were women.

#10

Point Park University

Pittsburgh, Pennsylvania
61 Yearly Graduations
62% Women
8% Racial-Ethnic Minorities*

Point Park University comes in at #10 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Each year, around 3,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $33,870 per year, while in-state graduate students, on average, pay $15,858 per year. During the 2020-2021 academic year, 61 people received their bachelor's degree in business management and marketing from Point Park. About 62% of this group were women, and 8% were students from an underrepresented racial-ethnic group.

#11

SUNY Maritime College

Throggs Neck, New York
59 Yearly Graduations
8% Women
20% Racial-Ethnic Minorities*

SUNY Maritime College comes in at #11 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Roughly 1,600 attend the school each year. The average in-state tuition for full-time undergraduates is $7,070 per year, while in-state graduate students, on average, pay $11,310 per year. For the 2020-2021 academic year, 59 bachelor's degrees were handed out to business management and marketing majors at SUNY Maritime College. Around 20% of these students were from an underrepresented racial-ethnic group, and 8% were women.

#12

Wentworth Institute of Technology

Boston, Massachusetts
57 Yearly Graduations
14% Women
18% Racial-Ethnic Minorities*

Wentworth Institute of Technology comes in at #12 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Each year, around 4,300 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $37,050 per year, while in-state graduate students, on average, pay $38,600 per year. For the 2020-2021 academic year, 57 bachelor's degrees were handed out to business management and marketing majors at WIT. Of these students, 14% were women and 18% were members of underrepresented racial-ethnic groups.

#13

Southern New Hampshire University

Manchester, New Hampshire
41 Yearly Graduations
12% Women
20% Racial-Ethnic Minorities*

The 13th most popular school in the country for business management and marketing majors who are seeking their bachelor's degree is Southern New Hampshire University. Each year, around 134,300 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $15,000 per year, while in-state graduate students, on average, pay $18,900 per year. For the 2020-2021 academic year, 41 bachelor's degrees were handed out to business management and marketing majors at SNHU. Of these students, 12% were women and 20% were members of underrepresented racial-ethnic groups.

#14

South Georgia State College

Douglas, Georgia
34 Yearly Graduations
74% Women
24% Racial-Ethnic Minorities*

The 14th most popular school in the country for business management and marketing majors who are seeking their bachelor's degree is South Georgia State College. Each year, around 2,000 students seeking various degrees attend the university. During the 2020-2021 academic year, 34 people received their bachelor's degree in business management and marketing from South Georgia State College. About 74% of this group were women, and 24% were students from an underrepresented racial-ethnic group.

#15

University of Southern Mississippi

Hattiesburg, Mississippi
32 Yearly Graduations
41% Women
25% Racial-Ethnic Minorities*

University of Southern Mississippi comes in at #15 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Each year, around 14,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $9,094 per year, while in-state graduate students, on average, pay $9,094 per year. For the 2020-2021 academic year, 32 bachelor's degrees were handed out to business management and marketing majors at Southern Miss. About 41% of this group were women, and 25% were students from an underrepresented racial-ethnic group.

31 Yearly Graduations
61% Women
74% Racial-Ethnic Minorities*

California State University - Dominguez Hills is the 16th most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Roughly 18,600 attend the school each year. The average in-state tuition for full-time undergraduates is $5,742 per year, while in-state graduate students, on average, pay $7,176 per year. For the 2020-2021 academic year, 31 bachelor's degrees were handed out to business management and marketing majors at CSUDH. About 61% of this group were women, and 74% were students from an underrepresented racial-ethnic group.

#17

Howard University

Washington, District of Columbia
29 Yearly Graduations
66% Women

Howard University comes in at #17 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Roughly 10,800 attend the school each year. The average in-state tuition for full-time undergraduates is $28,450 per year, while in-state graduate students, on average, pay $33,860 per year. During the 2020-2021 academic year, 29 people received their bachelor's degree in business management and marketing from Howard. About 66% of this group were women, and 100% were students from an underrepresented racial-ethnic group.

29 Yearly Graduations
34% Women
21% Racial-Ethnic Minorities*

Missouri University of Science and Technology is the 17th most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Roughly 7,600 attend the school each year. The average in-state tuition for full-time undergraduates is $9,960 per year, while in-state graduate students, on average, pay $10,452 per year. The business management and marketing program at Missouri University of Science and Technology awarded 29 bachelor's degrees during the 2020-2021 school year. Around 21% of these students were from an underrepresented racial-ethnic group, and 34% were women.

#19

Widener University

Chester, Pennsylvania
26 Yearly Graduations
54% Women
35% Racial-Ethnic Minorities*

Widener University is the 19th most popular school in the nation for students seeking a bachelor's degree in business management and marketing. Roughly 6,100 attend the school each year. The average in-state tuition for full-time undergraduates is $48,724 per year, while in-state graduate students, on average, pay $25,100 per year. The business management and marketing program at Widener University awarded 26 bachelor's degrees during the 2020-2021 school year. About 54% of this group were women, and 35% were students from an underrepresented racial-ethnic group.

#20

Southwestern College

Winfield, Kansas
22 Yearly Graduations
18% Women
23% Racial-Ethnic Minorities*

Southwestern College comes in at #20 on our list of the most popular colleges offering bachelor's degrees in business management and marketing. Each year, around 1,400 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $34,750 per year, while in-state graduate students, on average, pay $12,528 per year. For the 2020-2021 academic year, 22 bachelor's degrees were handed out to business management and marketing majors at SC. Of these students, 18% were women and 23% were members of underrepresented racial-ethnic groups.

References

*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.

More about our data sources and methodologies.

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