Other Marketing at Western Michigan University

If you plan to study other marketing, take a look at what Western Michigan University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

WMU is located in Kalamazoo, Michigan and approximately 19,887 students attend the school each year. In 2021, 120 other marketing majors received their bachelor's degree from WMU.

Want to know more about the career opportunities in this field? Check out the Careers in Other Marketing section at the bottom of this page.

WMU Other Marketing Degrees Available

• Bachelor’s Degree in Other Marketing

WMU Other Marketing Rankings

The following rankings from College Factual show how the other marketing progam at WMU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The other marketing major at WMU is not ranked on College Factual’s Best Colleges and Universities for Other Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	7
	10
	11
	15

Other Marketing Student Demographics at WMU

Take a look at the following statistics related to the make-up of the other marketing majors at Western Michigan University.

WMU Other Marketing Bachelor’s Program

During the 2020-2021 academic year, 120 students graduated with a bachelor's degree in other marketing from WMU. About 74% were men and 26% were women. The typical other marketing bachelor's degree program is made up of only 40% men. So male students are more repesented at WMU since its program graduates 34% more men than average.

About 82% of those who receive a bachelor's degree in other marketing at WMU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Michigan University with a bachelor's in other marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	8
Hispanic or Latino	7
White	98
International Students	2
Other Races/Ethnicities	5

WMU also has a doctoral program available in other marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Marketing/Marketing Management, General

Careers That Other Marketing Grads May Go Into

A degree in other marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Western Michigan University.

Occupation	Jobs in MI	Average Salary in MI
Marketing Managers	4,310	$137,900

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By TheKuLeR under License

More about our data sources and methodologies.