Marketing/Marketing Management, General at Santa Clara University

If you are interested in studying marketing/marketing management, general, you may want to check out the program at Santa Clara University. The following information will help you decide if it is a good fit for you.

SCU is located in Santa Clara, California and has a total student population of 8,616. In 2021, 90 marketing management majors received their bachelor's degree from SCU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

SCU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management
• Master’s Degree in Marketing Management

Online Classes Are Available at SCU

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? SCU offers distance education options for marketing management at the following degree levels:

• Master’s Degree

SCU Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how SCU performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at SCU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	4
	8
	10
	14
	23
	24
	104
	120
	169
	272
	285

In 2021, 29 students received their master’s degree in marketing management from SCU. This makes it the #24 most popular school for marketing management master’s degree candidates in the country.

Marketing Management Student Demographics at SCU

Take a look at the following statistics related to the make-up of the marketing management majors at Santa Clara University.

SCU Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 90 marketing management majors earned their bachelor's degree from SCU. Of these graduates, 40% were men and 60% were women.

Prospective students may be interested in knowing that this school graduates 19% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Santa Clara University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	19
Black or African American	2
Hispanic or Latino	17
White	38
International Students	6
Other Races/Ethnicities	8

SCU Marketing/Marketing Management, General Master’s Program

Of the 29 students who graduated with a master’s in marketing management from SCU in 2021, 45% were men and 55% were women.

Of the students who received a marketing management master's degree from SCU, 55% were white. This is below average for this degree on the natiowide level. In the marketing management master's program at this school, racial-ethnic minorities make up 41% of degree recipients. That is 12% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Santa Clara University with a master's in marketing management.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	1
Hispanic or Latino	5
White	16
International Students	1
Other Races/Ethnicities	2

SCU also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CA, the home state for Santa Clara University.

Occupation	Jobs in CA	Average Salary in CA
Market Research Analysts and Marketing Specialists	98,590	$78,090
Sales Managers	76,950	$134,010
Marketing Managers	37,410	$167,910
Business Professors	4,980	$137,530
Advertising and Promotions Managers	2,850	$137,630

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Arnaudh under License

More about our data sources and methodologies.