Marketing/Marketing Management, General at York College of Pennsylvania

If you plan to study marketing/marketing management, general, take a look at what York College of Pennsylvania has to offer and decide if the program is a good match for you. Get started with the following essential facts.

YCP is located in York, Pennsylvania and has a total student population of 4,039. Of the 172 students who graduated with a bachelor’s degree from York College of Pennsylvania in 2021, 29 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

YCP Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

YCP Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how YCP performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at YCP is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	128
	150
	178
	246
	381

Marketing Management Student Demographics at YCP

Take a look at the following statistics related to the make-up of the marketing management majors at York College of Pennsylvania.

YCP Marketing/Marketing Management, General Bachelor’s Program

Of the 29 students who graduated with a bachelor’s in marketing management from YCP in 2021, 62% were men and 38% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at YCP since its program graduates 17% more men than average.

About 93% of those who receive a bachelor's degree in marketing management at YCP are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from York College of Pennsylvania with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	1
White	27
International Students	0
Other Races/Ethnicities	1

YCP also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Other Marketing

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for York College of Pennsylvania.

Occupation	Jobs in PA	Average Salary in PA
Market Research Analysts and Marketing Specialists	26,750	$68,630
Sales Managers	8,300	$151,620
Marketing Managers	7,510	$154,700
Business Professors	5,490	$91,520
Advertising and Promotions Managers	500	$143,620

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.