Marketing/Marketing Management, General at Wilkes University

If you plan to study marketing/marketing management, general, take a look at what Wilkes University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Wilkes is located in Wilkes-Barre, Pennsylvania and approximately 4,781 students attend the school each year. In 2021, 16 marketing management majors received their bachelor's degree from Wilkes.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Wilkes Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Wilkes Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Wilkes compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Wilkes is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	234
	268
	325
	408
	466
	487
	539
	545
	620
	644

Marketing Management Student Demographics at Wilkes

Take a look at the following statistics related to the make-up of the marketing management majors at Wilkes University.

Wilkes Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 16 students graduated with a bachelor's degree in marketing management from Wilkes. About 38% were men and 63% were women.

About 63% of those who receive a bachelor's degree in marketing management at Wilkes are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 8% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Wilkes University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	5
Hispanic or Latino	1
White	10
International Students	0
Other Races/Ethnicities	0

Wilkes also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for Wilkes University.

Occupation	Jobs in PA	Average Salary in PA
Market Research Analysts and Marketing Specialists	26,750	$68,630
Sales Managers	8,300	$151,620
Marketing Managers	7,510	$154,700
Business Professors	5,490	$91,520
Advertising and Promotions Managers	500	$143,620

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Jrmski under License

More about our data sources and methodologies.