Marketing/Marketing Management, General at Western Washington University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Western Washington University stacks up to those at other schools.

WWU is located in Bellingham, Washington and has a total student population of 15,197. Of the 561 students who graduated with a bachelor’s degree from Western Washington University in 2021, 108 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

WWU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

WWU Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at WWU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at WWU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	126
	133
	201
	213
	249
	277
	334
	337
	419

Marketing Management Student Demographics at WWU

Take a look at the following statistics related to the make-up of the marketing management majors at Western Washington University.

WWU Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 108 students graduated with a bachelor's degree in marketing management from WWU. About 52% were men and 48% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at WWU since its program graduates 7% more men than average.

About 79% of those who receive a bachelor's degree in marketing management at WWU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Washington University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	7
Black or African American	3
Hispanic or Latino	7
White	85
International Students	2
Other Races/Ethnicities	4

WWU also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WA, the home state for Western Washington University.

Occupation	Jobs in WA	Average Salary in WA
Market Research Analysts and Marketing Specialists	21,300	$81,890
Sales Managers	7,340	$140,700
Marketing Managers	6,080	$155,580
Business Professors	1,350	$90,100
Advertising and Promotions Managers	450	$148,530

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Bobak Ha’Eri under License

More about our data sources and methodologies.